via @reebokbasketball, @reebok & @dariusacuff5 on Instagram:

“We would like to welcome Darius Acuff Jr. to the Reebok Basketball family.

Already one of the most electrifying athletes in the country, the 6’2” point guard and Detroit native is redefining the next generation of basketball. Darius controls the game with poise and explosiveness, constantly shifting gears and rewiring expectations. Known for his elite scoring ability, vision, and leadership, Darius looks to make yet another leap as he heads into his freshman year.

Welcome to the future of Reebok Basketball.”

via @collegiate_legends on Instagram:

“He’s not just QB1 — he’s Action Figure 1.
LaNorris Sellers is officially live. Limited edition. Built like a legend.

Get yours now before they’re gone.

#LaNorrisSellers#Gamecocks#NIL#ActionFigureDrop#CollegiateLegends#CollegeFootballCollectibles#MakeLegends“

via @adidasfballus, @huskerfootball & @dylan.raiola on Instagram:

“Same last name. His own legacy.
Year 2 loading in Lincoln ⏳ welcome to the adidas fam, @dylan.raiola

#teamadidas x @huskerfootball#GBR“

via @crocs on Instagram:

“These athletes have been rocking Crocs shoes long before any contract, and now, Crocs is proud to support them. From the tunnel walk to the post-game reset, we’re there—powering the moments that matter.”

via @archmanning and @paniniamerica on Instagram:

“Excited to announce I have signed an exclusive autograph memorabilia deal with @paniniamerica! #HookEm https://www.paniniamerica.net/memorabilia/panini-autographed-memorabilia/arch-manning.html”

via @uafootball, @camward & @underarmour on Instagram:

“Welcome to the family, @camward ‼️ Make your moment count.”

via @arbys and @happyg4424 on Instagram:

“If you’re like me, your happy places are the golf course and Arby’s. Hit the driving range and the drive thru in style! Visit Arby’s Swag Shop to check out the Birdies & Beef collection and remember its all in the gear. Link in bio. #ArbysPartner“

via @vuoriclothing and @archmanning on Instagram:

“Next Mann Up: Arch Manning.

Vuori is excited to announce Arch Manning, college football player, as the newest Vuori Athlete.

From his outstanding work ethic on and off the field to his unique ability to stay true to himself despite his rising status, our new athlete @archmanning embodies what winning really means to us: a passion to perform, and an inner knowing that true strength starts within.”

via @livvydunne and @drinkaccelerator on Instagram:

“sweet as cotton candy;)🍬 so excited my signature @drinkaccelerator flavor is out now!

try it today on amazon and @rousesmarkets !!!”

via @jakewestt3 and @passes on Instagram:

“Big Announcement! I’m now sharing behind the scenes content of my life @passes Not only is this the ONLY platform you can now message me 1 on 1 and ask anything you want, but it’s also the only place you can get my signed basketballs, hooping tutorials, and even IG followbacks. Check out the link in my bio!”

via @db3_tip and @paniniamerica on Instagram:

“Excited to announce I have signed an exclusive autograph trading card deal with @paniniamerica! As a kid I dreamed of having my own trading card and I can’t wait for everyone to see what we have coming soon with Panini! #RatedRookie #WhoDoYouCollect“

via @raisingcanes on Instagram:

“Nothing like a fast break and a fresh box combo! 🏀 @laywitdabutter @ucancallmebiz @tehinapaopao @realzakaiz @mkwill12_ @jeremyy @niyaa.rivers44 @kobybrea @mani_dollaz @w.cjr @j.4.broome @roriharmon @gabbyanderson04 @alijahmartin15 @_1jason @miles5kelly @unoducat @t_coop.10 @tonyosburn4 @u_gonne“

via @postgame.official on Instagram:

“Postgame Sports Marketing | Walter Clayton Jr @w.cjr | Stanley 1913

First Team All-American and already Gator legend, Walter Clayton Jr. promotes Stanley 1913 on the even of the Gators Final Four match up vs. Auburn.

#NIL #SportsMarketing“

via @amariwillixms, @weetabixofficial & @kentuckymbb on Instagram:

“#ad Woke up a cereal box legend. Huge shoutout to @WeetabixOfficial for stepping up my breakfast game! Not gonna lie… this would look good on shelves.”

via @sundaygolf_co and @happyg4424 on Instagram:

“Welcome to the team Happy Gilmore!

#happygilmore2#shootermcgavin#adamsandler#happygilmore“

via Sprouts:

“Sprouts remains steadfast in our commitment to elevate women’s athletics through ongoing NIL partnerships with talented female athletes” said Alisa Gmelich, senior vice president and chief marketing officer of Sprouts. “We’re thrilled to extend our support with eight new partnerships, reaffirming our ongoing dedication to empowering women and fostering opportunities for women in athletics.”

via @gamecockhighlighters and @oofos on Instagram:

“Stepping out in Alabama 👀 Showing up for @gamecockwbb every practice & game 🔥🔥”

via @darrionwilliams5, @chance.mcmilly & @bwwings on Instagram:

“I sent the game to overtime!
If you were at Buffalo Wild Wings, you wouldn’t have missed my shot because they have every game on all the TVs

Thanks for the wings @bwwings #Partner“

via @vanessadejesus1 and @miralax_us on Instagram:

“#MiraFASTPartner as a player who rocks #2, I’m partnering with MiraFAST because dropping fast deuces matters on and off the court 💩💩

Active ingredient: Magnesium Hydroxide
Works in 30 minutes to 6 hours.
Use as directed for occasional constipation.”

via @underarmour, @rdcworld1, @eliellis & @uabasketball on Instagram:

“🤫 LET THEM TALK … UNTIL THEY CAN’T.”

via @wendys on Instagram:

“S/O to the real heroes of fresh – The Equipment Managers.”

via @theederikqueen on Instagram:

“#ad Thanks to the original DQ for all the love and support. Go Terps!  Go @dairyqueen #happytastesgood“

via @laurenmariebetts on Instagram:

“@stanley_brand @postgame.official #stanley1913partner“

via @amirkhan82 and @bwwings on Instagram:

“Bdubs Aura🥵 @bwwings #partner“

via @marksears on Instagram:

“Fueled up to compete at the highest level @cava #CAVApartner #CAVATHLETE“

via @Wildcat NIL on X:

“The Avery Johnson Strawberry Lemonade will hit stores as soon as Tuesday, March 25! Stay tuned for more information on the electrifying new drink. If you have questions about how you can purchase or bring to your store, please contact Wildcat NIL at contact@catsnil.com.”

via @rsaunders15 on Instagram:

“You may have heard last week that my great grandfather invented Tater Tots… & Today, I’m excited to announce that I’ve officially signed with the brand he originally founded: @OreIda #HeirRichie #ad“

via @kobybrea on Instagram, Paid partnership with @turbotax:

“Taxes are tough no more ❌ Now taxes are as easy as matching with a @turbotax Expert today so you can watch more basketball this March Madness! #TurboTaxPartner #MarchMadness #ad“

via @gatorade, @cooper_flagg & @paigebueckers

“Give everything to the game and take what’s yours ⚡️”

via @Flau’jae on YouTube:

“Powerade and Lyrical Lemonade present: Flau’jae – What it Takes

Directed by AMD Song produced by Fatboi

Campaign: Powerade. It Takes More. 50% more electrolytes vs Gatorade Thirst Quencher.”

via @archgripsocks, @neelykerr4, @aloha.carlita & @reesekleinn on Instagram:

“AGS X Carla Small, Reese Klein and Neely Kerr 🚨

We’re proud to announce we’ve partnered with these 3 collegiate athletes! Collegiate soccer standouts, Carla, Reese and Neely have been true ambassadors of AGS this spring.

Arch is a proud supporter of Women’s sport, and as March is Women’s History Month, we thought there was no better time to partner with this impressive trio.

Get your own pair of grip socks through the link in our bio! ⚡️”

via @topps and @fanatics:

“IT’S OFFICIAL: We’re excited to announce that we’ve signed an exclusive trading card & memorabilia deal with JuJu Watkins. 🏀🔥”

via @instagram and @haileyvanlith on Instagram:

““What I love about March Madness is that anything can happen out there. If you’re a dog, you’ll survive.” —@haileyvanlith (Hailey Van Lith)

For today’s episode of #10Things, we caught up with the @tcuwbb guard as she was preparing for her fourth career NCAA women’s basketball tournament, on the heels of helping her team secure a Big 12 Championship.

1. 👟 + 🏀 = 🔥
2. POV HVL
3. From the court to the closet 👚
4. Business chic with a side of streetwear ✔️
5. #fearless
6. 🧩😮
7. Teatime
8. A tribute to Kobe (🎨: @jaydanoblewilliams)
9. Putting in the work 🏋️‍♀️
10. Center circle sign-off ✌️”

via @weareziynx on Instagram:

“We set out to tell stories that matter, and this weekend, we did just that. We’ve Always Been Here is more than a campaign it’s a movement for female athletes, their mental health, their futures. Proud of this work, and even prouder of the impact to come. 💙🔥 #WeveAlwaysBeenHere #ZIYNX #Womenshistorymonth #ziynxcreator #wabh“

via @uabasketball and @underarmour on Instagram:

“Ready for March. Introducing the Class of 2025. NOTHING MAD ABOUT IT.”

via @c4energy on Instagram:

“BRACKET BREAKING NEWS: We’re signing over 128 collegiate basketball players ‼️

Yep, that’s one or more from every men’s and women’s team. And we gave them all C4. This is bad news for brackets everywhere.

#BracketBreakers“

@paigebueckers and @madisonreed (Paid partnership with @madisonreed) on Instagram:

“Having my own signature shade of blonde by @madisonreed? That’s UConnic. Introducing UConnic Blonde, the newest addition to Madison Reed’s ColorWonder Demi-Permanent Hair Color line – named by YOU! Available exclusively @ultabeauty 🫶 

#Ad#MadisonReedPartner#TeamColorWonder#MyColorWonder“

via @uber, @coopermanning, @archmanning & @waymo on Instagram:

“Who’s Manning the car!? We’ve seen a lot of great drives – but this one’s a game changer 🏈 🚘 🤖 Watch three generations take a legendary ride as @Waymo launches in Austin, only on Uber. #HookEm“

via @uscellular, @lia.howardd, @audicrooks55, @hannahstuelke, @courtney.colarullo & @devvrobinson on Instagram:

“#ad In the lead into International Women’s Day, we’re teaming up with @uscellular to show how we are stronger together—on and off the court, field, and rink. Creating positive spaces online is just as important as teamwork in real life. Let’s uplift, support, and empower each other every day.”

@degree and @jujubballin (Paid partnership) on Instagram:

“🚨 GIVEAWAY TIME 🚨Wanna score like JuJu? 🏀 Try NEW Degree Whole Body Deo for a chance to win tickets to the NCAA Men’s or Women’s Final Four”

via @ATT on YouTube:

“There’s a lot in life that’s not guaranteed, like getting what you deserve. But with the AT&T Guarantee℠, you get the connectivity you depend on, the deals you want, and the service you deserve—or we’ll make it right.”

@paigebueckers and @intuit on Instagram:

“Money skills are a game changer. Level up with free money tools from @Intuit. #IntuitPartner“

via @jujubballin and @united on Instagram:

“Where should we fly first? #UnitedPartner“

via @iamcjhicks and @tylenol on Instagram:

“#tylenolpartner Aches and pains from a tough workout? @tylenol has my back with fast, effective pain relief. 💥🏈”

@thedairyalliance and @tennesseemilk on Instagram:

“We’re pumped to partner with basketball superstars @realzakaiz , @zamareya_jones3 , and @j4xsonn to showcase the sports nutritional benefits of real dairy milk! #milksgotgame 🏀🥛”

via @paigebueckers and @cerave on Instagram:

“I’m training with a team of derms to stay tough on the court, but gentle on my scalp. See why I’m a new Head of @cerave 🗣️ #CeraVePartner“

via @rhoback and @ariidavis_ on Instagram:

“Met up with our guy @ariidavis_ to test out some of our latest activewear. More to come 🏀 #earnit #rhobacku #rhoback #craveactivity“

via @kon2knueppel and @dollarshaveclub on Instagram (Paid partnership with @dollarshaveclub):

“Let’s run it back…we need a SHAVE rematch @dollarshaveclub #dscpartner 🪒”

via @taylormade_tour and @louis_klein_golf on Instagram:

“Louis 🤝 TaylorMade

We’re excited to welcome @ louis_klein_golf, a 15-year old prodigy from the Czech Republic to #TeamTaylorMade on an NIL agreement!”

via EIN Presswire:

YOUNGSTOWN, OH, UNITED STATES, February 12, 2025 /EINPresswire.com/ — Student-athletes at Youngstown State University were given a unique NIL opportunity to participate in Next Level Prep, a platform designed by Twin Bridge Sports to amplify collegiate athletes’ voices and personal brands. More than just a campaign, Next Level Prep provides athletes with a space to reflect on their experiences, inspire the next generation, and position themselves for long-term success in the NIL era…

via @ryanwms1 and @sally_hansen on Instagram:

“Big game and birthday ready with @sally_hansen #sallyhansenpartner“

via @sk4ttp4ck on Instagram:

“Shoutout to my team @logitechg for getting me right before the draft! #keepplaying“

via @chasehun1er and @dillonnhunter on Instagram:

“This one’s personal. 💗🍕 @dillonnhunter & I are teaming up with @dominos to turn every Clemson home game into a chance to give back.

For the next two months, 12% of sales on game days at the Domino’s in Clemson (501 Suite 4 Old Greenville Hwy, Clemson) will go toward SCOA Cares—a cause that means everything to us as our mom is a survivor.

Clemson, we need you. Let’s make every slice count. 🙌🏽🏀 #DominosGameDayGiveback #ClemsonFamily #OneSliceAtATime“

via @annafrey on Tik Tok:

“Love @Nerds Candy if you couldn’t tell 😄#Ad“

via @onitathlete on Instagram:

“@uclagymnastics trading cards are available NOW! The lineup includes ONIT’s traditional single packs and platinum boxes PLUS a limited number of Super Boxes, each guaranteed to include a @jordanchiles autograph!”

via @neweracap and @camward on Instagram:

“Cam Ward for New Era x NFL Combine

Indianapolis is where preparation meets opportunity for the world’s best prospects. Cam Ward trusts the 2025 Draft Combine Collection to deliver maximum comfort and performance when it matters most. Rise to the challenge with New Era Cap, the Official Outfitter of the NFL Draft Combine.”

via @djlagway and @lagwaybrand on Instagram:

“OG Fortnite is back, so I had to hop on my Nintendo Switch

#EpicPartner#NintendoPartner
@fortnite@nintendoamerica“

via @redbullusa, @archmanning & @redbull on Instagram:

“target locked, wiiings secured 🎯 @archmanning

🎥: @ari_fararooy“

via @adidasdugout and @ethanhollidayy on Instagram:

“Next ̶m̶a̶n̶ Brother Up 🙌

Welcome to the adidas family /// @ethanhollidayy“

via @studioalexanderr, @bespokenspirits & @greylinestation on Instagram:

“Shot a recent event for @BespokenSpirits x @ClubBlueNil, celebrating the launch of their new NIL Bourbon. A night filled with great energy, solid vibes, and the perfect blend of craft and innovation. A true success; Here’s to you guys!

#Bourbon#BourbonWhiskey #KentuckyBourbon#BourbonLife #BourbonLovers#WhiskeyGram #DrinkKentucky#MadeInKentucky #BourbonTrail#KentuckyWhiskey #WhiskeyTasting#CraftBourbon #BourbonCulture#BourbonCommunity #BourbonBarrel#WhiskeyLovers #BourbonNation#KentuckyLife #BourbonDistillery#SipAndSavor“

via @willhoward on Instagram (Paid partnership with @drpepper):

“#ad Championship football, it’s a Pepper thing. Custom @drpepper fit by @nigelxavier“

via @meezy2fast on Instagram:

“Vine is back but it’s a memecoin this time 🧐”

via @topps and @cooper_flagg on Instagram:

“IT’S OFFICIAL: We’re excited to announce that we’ve signed an exclusive trading card, autograph & memorabilia deal with Cooper Flagg. 🏀 👀 Welcome to the family, Cooper! 🤝”

via @calebdowns and @paniniamerica on Instagram:

“Excited to announce I’ve signed an exclusive partnership with @paniniamerica ‼️ Can’t wait for fans to be able to get my autographed trading cards!”

via @primetimejj_.4 on Instagram (Paid partnership with @nintendoamerica):

“Practice is done, time for some Fortnite on my Nintendo Switch #EpicPartner #NintendoPartner
@fortnite“

via @sethtrim on Instagram:

“off court ↔️ on court @alo“

via @brynnking5, @rwu_polevault, @jennsuhr, @rwu_trackandfield, & @robertsredhawks on Instagram:

“I am excited to announce I will be joining the Adidas family! I am so thankful for the opportunity to sign the first major NIL deal for a college pole vaulter (male or female).

The 23/24 season was unforgettable, filled with success and opportunities I could only dream about. Now, I am very excited to continue chasing my dreams as I enter the 24/25 season as an NIL ambassador for Adidas, while I am pursuing my Masters Degree at Roberts Wesleyan University.

I am thankful to have a great support system that has helped make my dreams a reality, including my family, friends, teammates, and university that help me behind the scenes. I also want to thank my coaches who have stood by me through it all and I am more motivated than ever!
#polevault #nildeal“

via @jlabaudio on Instagram:

“Deep threes. Buzzer-beaters. Game-changing talent.

Meet JLab’s 2025 Playmakers: @haileyvanlith, @kobnelly, @ayoitskaro, and @n.0.2.

Redefining college basketball, on and off the court

#jlabplaymakers#fromthelabtothecourt“

via @kels.hall on Instagram:

“Cut through the competition with silver spikes made for speed. 💨
Shop @adidas for the all-new adizero Silver Speed collection, available in Metal, TPU and Turf. Click the link in my bio to shop!
@postgame.official @adidasDugout @adidas
#createdwithadidas #adidasNILambassador #adizero“

via @postgame.official on Instagram:

“Postgame Sports Marketing Agency | Utah Gymnast | Amazon Music

Utah Gymnast @avery.neff starting the new year off by adding Amazon Music Unlimited to her routine 🎧”

via @feldmanchevrolethighland on Instagram:

“Welcome to the Feldman Fam Bryce!!🙌

GO BLUE!!

@19bryce.__“

via @leaftradingcards on Instagram:

“Kai Trump Autograph Pack Now Available!

Featuring ultra-low parallels and rare inscriptions

🇺🇸⛳️🏌🏼‍♀️”

via @athensrocklobsters on Instagram:

“It’s half past time for the LOBSTER LOWDOWN!

Only a few more Naz Meet & Greet tickets left…get them now before they’re gone!”

via @cheezit on Instagram:

“Even college football players have fantasies, so we’re making theirs 100% real too. Follow our VIPs to see what they dreamed up and how we’re making it happen with Cheez-It. #FeelinTheCheeziest“

via @the.jamalhaynes and @powerade_us on Instagram:

“Showing up, committing fully with @powerade_us 🎯 #ItTakesMore #POWERADEPartner“

via @beauprib on Instagram:

“The playoffs are here. And you can be there to witness it all. Use my code BEAU10 for 10% off tickets from @seatgeek Let’s go! #teamseatgeek“

via @quinn_ewers on Instagram:

“#UberPartner Between practice, classes, and game day, I count on Uber One for Students to keep me fueled and moving. And $0 Delivery Fee? That’s a clutch play every time. 🏈🍔 @Uber #UberOneForStudents #UberEats“

via @elite11, @paniniamerica & @tavienstclair on Instagram:

“𝐎-𝐇! Ohio State has landed a big-time signal caller, check out Tavien St. Clair’s Panini #Elite11 QB Breakdown!

@tavienstclair | @ohiostatefb

#2THE4THE“

via @maserati_of_austin on Instagram:

“Jerrick Gibson and Maserati are built to excel, on the field and on the road. Experience the thrill of performance behind the wheel with #Maserati.

#AustinTx#Maserati#TXfootball#JerrickGibson#Trofeo#Italiancars#Runningback“

via @the15club_nil, @hiltonlexingtondowntown, @tjp_11 & @eppicfilms on Instagram:

“Hilton For The Stay!

#BBN#WeAreUK#PerryExpress“

via TheStride:

“Earlier today, Citius Mag was the first to report that Nike has signed nine different NCAA distance athletes from three different schools to Name, Image & Likeness (NIL) deals. The signees include…

Matthew Erickson (Oregon)
Parker Wolfe (North Carolina)
Ethan Strand (North Carolina)
James Corrigan (BYU)
Jenna Hutchins (BYU)
Meghan Hunter (BYU)
Maddy Elmore (Oregon)
Klaudia Kazimierska (Oregon)
Elliott Cook (Oregon)

Nike’s latest series of NIL signings sends a massive shockwave throughout the rest of the NCAA in-college sponsorship realm. An area that has mostly been dominated by the likes of On and Hoka, as well as occasionally New Balance and Adidas, has now become even more competitive (and saturated) following Nike’s latest move.”

via @nyxcosmetics & @jujubballin on Instagram:

“Big moment!

So excited for @jujubballin to be the first college basketball player stepping into the world of beauty with a major campaign. Let’s make history together! 💄✨ #Makethemlook“

via @gatorade, @dukembb & @cooper_flagg on Instagram:

“From Gatorade Player of the Year to the Gatorade Roster. Welcome to the G Fam @cooper_flagg ⚡️”

via @ryanwms1 on Instagram:

“@ubereats@wingstop hits different after a win 🔥

On to the next ✌🏾

#ubereatspartner“

via @josons & @liftsportsmanagement on Instagram:

“Signed to the stripes /// @josons has locked in a deal with @adidasbasketball“

via @cooper_flagg on Instagram:

“Thanks @cortfurniture for making the move to North Carolina so seamless. Whether you’re moving cross-country for school or need hassle-free furniture, CORT’s got you covered. Head to cort.com/student to learn more about their student packages. #CORTatCollege #myCORTstyle“

via @canesfootball, @camward & @adidasfballus on Instagram:

“WHY NOT YOU ‼️
Welcome to the /// fam, QB1
@camward 🙌

#adidasFootball“

via @canesfootball and @camward on Instagram:

“Silence the Distractions. Hear Greatness.
 
@camward x @bose“

via @postgame.official on Instagram:

“Postgame | Flamin’ Hot | NIL Campaign.
Abdul Janneh, Jr. (Georgia Tech Football) turns up the heat with his NIL content promoting the Flamin’ Hot Bundle and FlaminHotUniversity.com 🔥🌶️🔥
#nil“

via @postgame.official on Instagram:

“Postgame | Cavinder Twins | Stanley Postgame and Stanley recently paired up with Haley and Hanna Cavinder @cavindertwins to promote the Stanley IceFlow bottle in this latest Postgame NIL campaign.
#nil“

via @postgame.official on Instagram:

“Postgame | Ticketmaster | TCU’s Micheal Ibukun-Okeyode Dozens of college athletes spanning over 20 schools are now promoting Ticketmaster through this NIL campaign. TCU Defensive Lineman – @michealibukun94

#NIL“

via @postgame.official on Instagram:

“Postgame NIL Agency | Crocs | Kaia Harding – Liberty University’s Kaia Harding (Women’s Field Hockey) does a great job Charming her Crocs in this latest NIL campaign between Postgame and Crocs during “Croctober”.

Learn how to tap into college athlete influencers at scale with Postgame!
#NIL“

via @dillongabriel on Instagram:

“#UberPartner Life just got a whole lot easier with #UberOneforStudents. Save on rides, Uber Eats, and more for only $4.99/month. First month FREE – link in bio to sign up! @Uber #UberEats“

via @redbullusa and @aj.dybantsa on Instagram:

“took the elevator up, landed with wiiings
@aj.dybantsa: cleared for takeoff 🛫”

via @carsonbeck, Paid partnership with @chipotle on Instagram:

“Feelin’ a @Chipotle Two-a-Day #chipotlepartner“

via @apexentertainmentt on Instagram:

“Introducing our @syracuseu athletes to our Apex roster🍊

#nilpartnership#syracuseuniversity#studentathlete“

via @boardroom, @camp_hinton & adamthinton on Instagram:

“The LA natives of Taiwanese-American descent now play for Ivy League schools Cornell & Harvard, and will appear in Nike brand campaigns throughout Asia, per @NickDePaula⁠.
⁠
Adam Hinton, 21, is a Pre-Med student at Cornell looking to become a doctor, while Robert Hinton, 18, is at Harvard studying Pre-Law. Both also play for the Chinese Taipei Men’s Basketball Team.⁠
⁠
“There comes a point where a lot of middle school & high school students have to choose between basketball and academics,” said Adam. “I would like to open eyes and minds to recognize that it is possible to do both.”⁠
⁠
🔗 subscribe to ‘Sneaker Game’ at the link in bio for more 👟”

via @cspire and @jhubb.3 on Instagram:

“Social media has its challenges as well as its benefits,” said Josh Hubbard. “That’s why I’m excited to join forces with C Spire to focus on harnessing its positive potential and guarding against the negative aspects.”

via @thedairyalliance on Instagram:

“MILK’S GOT GAME 🥛🏈 DO YOU? #milksgotgame“

via @samhurley – Paid partnership with @dickssportinggoods:

“I’m covered year-round for my shoe game, thanks to @dickssportinggoods From workouts to chillin they got you covered! #dkspartner link in my bio!”

via @arthrex_inc, @arthrexmeded, and @riley.jleonard on Instagram:

“Congrats to #ArthrexAthlete Riley Leonard on a huge win Saturday in his debut as quarterback for the No. 5 ranked team in the nation!
 
@riley.jleonard overcame a high ankle sprain last season and was able to get back on the field quickly and better than ever. Thomas Bemenderfer, MD, used the #Arthrex Syndesmosis TightRope® XP implant system to stabilize Riley’s ankle and help him return to play within weeks of surgery.
 
Click the link in our bio to watch the full testimonial & read more about how this minimally invasive innovation helped Riley Leonard #StayInTheGame.
 
#TightRope #AnkleSprain #Innovation #CollegeFootball“

via @jlabaudio on Instagram:

“From The Lab to The Field – Meet the JLab Playmakers🏈”

[Deal includes: Travis Hunter (CU), Graham Mertz (UF), Chimere Dike (UF), Miller Moss (USC), Zachariah Branch (USC), Noah Fifita (Arizona), Tetairoa McMillan (Arizona), Will Howard (OSU), Quinshon Judkins (OSU), Jackson Arnold (OU), Nicholas Anderson (OU)]

via @nebraska.nil.store, @nil.store___, & @dylan.raiola on Instagram:

“The Shaka Collection by Dylan Raiola 🤙 Show love to QB1 after an INSANE debut for the Huskers!

#nil#nilstore#dylanraiola#huskers#nebraskafootball#huskersfootball“

via @colecabana: Paid partnership with @seatgeek on Instagram:

“What’s up Michigan fans! We’re expecting you out at The Big House this season. Use my code COLE10 on @SeatGeek, the Official Ticket Marketplace of Michigan Athletics, to get 10% off your tickets! Go Blue! #TeamSeatGeek“

via @powerade_us on Instagram:

“We commit to football above all.

Commitment takes more. #ItTakesMore.

#POWERADE. With 50% more electrolytes vs. the leading sports drink.”

[Deal includes Carson Beck (UGA), Patrick Payton (FSU), Garrett Nussmeier (LSU), Zachariah Branch (USC), and Kaleb Johnson (Iowa)]

via @usnikefootball and @shedeursanders on Instagram:

“Now it’s a family business.”

via @jumpman23, @zachh.branch, and @zionn.b on Instagram:

“Branch Brothers family ties will be on full display in SoCal.

Welcome to the Jordan fam @zionn.b and @zachh.branch.”

via @celsiusofficial on Instagram:

“The ESSENTIAL Six has officially touched down! 🏈 Get ready for game-changing energy all season long with this elite lineup ⚡
 
#CELSIUS #CELSIUSLiveFit #GAMEDAYENERGY #EssentialSix #FootballSeason #TravisHunter #JalenMilroe #DillonGabriel #DJUiagalelei #EmekaEgbuka #DonovanEdwards“

via @primetimejj_.4 on Instagram:

“Ready to make plays on campus with @lululemon. #ad #lululemoncreator“

via @on3nil and @on3cfb on Instagram:

“Over 50 Oklahoma athletes are involved in a new campaign with Fowler Automotive facilitated by Learfield’s Sooner Sports Properties🔥

22 athletes are being provided cars.”

via @patrickmahomes and @adidasfballus on Instagram:

“All In. ⏰ #WreckEm“

via @drewkubz – Paid partnership with @freddysusa on Instagram:

“To be the best, you gotta eat the best. @freddysusa has my back all season with their iconic steakburgers, fries and custard. Perfect for a victory meal.#Freddys #Freddyspartner“

via @beatsbydre on Instagram:

“Introducing Beats Elite Class of ‘24.

We’re ready for football.

🎵: “Top” by @hdbeendope“

via @rhoback and @quinn_ewers on Instagram:

“We are excited to join @quinn_ewers team as Rhoback becomes his official apparel sponsor this season. The Heisman candidate and star QB will become a new face of Rhoback U.

Quinn’s leadership, demeanor, and love for the game immediately stood out to us. We can’t wait to showcase Quinn’s talent and personality as he appears in our “EARN IT.” campaign this fall. We are proud to be a part of Quinn’s team.

Be on the lookout for fun content throughout the season 🤘 #rhobacku #earnit #rhoback #craveactivity“

via @uconnwbb, @uconnhuskies & @madisonreed on Instagram:

“Join us as we welcome @madisonreed to the @uconn family!

Welcoming Madison Reed into our home at Gampel Pavilion and XL Center through court naming rights and larger partnership with the UConn women’s basketball team sends a strong message to our team of athletes, reinforcing that hard work, determination and purpose pays off, on and off the court. Through this partnership, @madisonreed is the first first female-founded, grad-founded brand by @amyerrett with court naming rights at UConn.

Shout out to Team ColorWonder 🏀
@paigebueckers @ice.bradyy @azzi35 @morgancheli #MyColorWonder“

via @calebdowns on Instagram (Paid partnership with @americaneagle):

“We clean up nice, don’t ya think? 💯 @americaneagle #aepartner #aejeans“

via @quinn_ewers on Instagram (Paid partnership with @hulu):

“Coach definitely had my back on this one. #hulupartner Get rid of all the cords and sign up for Hulu + Live TV now! @hulu#HuluHasLiveTv

Offer valid for new and eligible returning subscribers only if available. Live TV plan required. Regional restrictions, blackouts and additional terms apply.”

via @lamboaustintx, @michaeljtaaffe & @isaiahbond_ on Instagram:

Congratulations to Isaiah Bond and Michael Taaffe on their selections to be Lamborghini Austin’s Promotional partners for the 2024 season.

“The Lamborghini Austin Promotional Partner Program rewards student-athletes for success in the classroom, contributions to their community, and performance in sports. Our committee selected two outstanding student-athletes who each took a unique path on their University of Texas journey, who achieved success in the classroom as well as on the field, and who will join forces to lead the Longhorns in their first year of competition in the SEC. We considered several qualified student athletes, and I am proud to announce Isaiah Bond and Michael Taffee as our Lamborghini Austin 2024 Promotional Partners”, commented Bruce Knox, Managing Partner of Lamborghini Austin.

#lamboatx#lamborghiniaustin#Hookem#longhornsfootball#TexasLonghorns“

via @paigebueckers, @stockx, & @bhampton on Instagram:

“NCAA Women’s Basketball star @paigebueckers and her renowned stylist @bhampton break down Paige’s most memorable fits, from her off-the-runway ESPYs look to her iconic Louis Vuitton WNBA Draft moment. Did Paige and Brittany ace their Style Report Card? Hit the link in bio for the full video.”

via @jalilbetheaa and @klutchathletics on Instagram:

“I was born to Be Klutch.

Excited to officially announce that I am the newest member of the Klutch Athletics by New Balance roster.

#BeKlutch“

via @alixmarie.franklin on Instagram:

“Very grateful to be an @iamsecond ambassador. I’ve always dreamed of playing college softball so that I could tell people about Jesus; being a part of this organization allows me to use my platform as an LSU athlete to share The Gospel and use my gifts, talents, and abilities for His glory.

Thank You, Lord, for this opportunity.

#teamsecond
#livesecond
#geauxtigers“

via @cwenchhydration on Instagram:

“#TeamCWENCH @gavin_mckenna27 & @_chloeprimerano are welcomed to the CWENCH team by @coach.chippy & @swaggyp_63! #CwenchYourThirst“

via @CanadyNijaree on X:

“These past two years have been amazing and I thank @StanfordSball for the ride of a lifetime. Excited for what’s ahead! @TexasTechSB“

NiJaree Canady is transferring to Texas Tech for the 2024-25 softball season after allegedly being offered over $1M by the school’s NIL collective, The Matador Club.

via @battlesports and @primetimejj_.4 on Instagram:

““That’s JJ” – @primetimejj_.4“

via @ty_simpson06 and @qbreps on Instagram:

“Excited to continue my partnership with Harbin Automotive! Great people, great cars and a long history of serving the community. Grateful!!”

via @shopgld and @dillongabriel on Instagram:

“GLD Teamed up with @dillongabriel and pulled up to @oregonfootball offseason getaway to get the gang iced out and put in some work! The new Ducks chains is 🔥🔥”

via @shaboidj on Instagram:

“Polar Pops exclusive 79 Cents for Summertime only at @circlekstores #ad #MyCircleKStop #AmericasThirstStop“

via @jaxsondart on Instagram:

“Check out some behind the scenes fun for @dickssportinggoods Back To School Shoot #dkspartner“

via @underarmour, @hanna.cavinder, @haleycavinder, @cavindertwins, @underarmourwomen & @uabasketball on Instagram:

“TWO OF A KIND. Welcome to the sqUAd @haleycavinder & @hanna.cavinder 🤝”

via @blackgirlvitamins and @howard_wbb on Instagram:

“Surprise Surpriseeeee!!!!!!

If you guessed Howard’s Womens basketball team , babyyyyyyy you were right!!! Holding this secret in for this long was not easy for us at all, legit wanted to explode🤯. But yes we are THE OFFICIAL, yes THE OFFICIAL vitamin sponsor for Howard basketball team. Can you say GO BISON ❤️💙🤍 !!! Catch us on the courts all season long 🏀 #sponsorship#howard#howardwomensbasketball“

via

@dedwards___ and @bwchevy on Instagram:

“I am grateful to announce my partnership with Burt Watson Auto Group! 🚀 Burt Watson is full of great people who want to be there to better those around them. They provide not just to their customers, but to the community as well. 🏈 Go Blue! It’s a Burt Thing! Make sure to go see them in Freeland, Reese, or Pinconning, MI for your next vehicle purchase or service!
@bwchevy“

via @adidasfballus, @16tyleratkinson and @ot7 on Instagram:

“@16tyleratkinson 🤝 adizero 7

Welcome to the /// fam

#adidasFootball“

via @teagyluvs on Instagram:

“Do my nails match my kit?? 💅💕🧡🌟

So excited to start this next chapter as a Beast!

Catch me in the first round of the 800m of the Olympic Trials tonight at 4:17 PST and 7:17 for my east coast peeps!

Thank you to everyone who helped to make this possible!

@brooksrunning@brooksbeaststc@flynnsports#Olympictrials
📸 @noahhhales“

via @kfc on Instagram:

“Zach Edey is EATING… this Taste of KFC Deal for just $4.99”

via @woah_ollie on Instagram:

“My ultimate @mcdonaldssouthernplains order always hits the spot! AD 

McDouble 🍔   
Spicy McChicken 🌶️   
Medium Fries 🍟   
Ranch for dipping!  

This is the perfect McDonald’s experience in one meal. I call it the OGII. I also grabbed a McFlurry since it’s heating up in Oklahoma! What’s your go-to order? 🍔🍟”

via @graham_mertz5 and @mbofgainesville on Instagram:

“I’m excited to announce my partnership with @mbofgainesville ! Very thankful for this opportunity and some of the exciting things we have coming soon! Go Gators! 🐊”

via @benji.andersonn on Instagram:

“Whether it’s on the trails, track, or grass @hoka knows how to get it done.

I’m super excited to announce I will be joining the HOKA family! Growing up in Colorado has allowed me to train and race on a variety of phenomenal mountain terrains. Trail running is where I find peace in the sport of running. Super blessed to have been given this opportunity.

Hoka One One
To Fly Over the Earth 🌍

#FlyHumanFly#nil#trailrunning#hokaoneone“

via @adidasfballus and @ot7

“The stars of tomorrow are here today ⭐️ The inaugural adizero 7 class has been selected. These elite high school athletes represent the peak of performance, speed and expression – helping to push the game of football into the future.

@chriishenryjr@kay8enn@madden.iamaleava@thatdudemaddwill@16tyleratkinson@_vb3_@winstonwatkinsjr
– – –
#adidasFootball x @ot7@overtime“

via @bommaritoauto, @johnbommarito, @ravila_21 & @bommaritocadillac on Instagram:

“Everyone help us welcome @saintlouismbb‘s new star @ravila_21 to the Bommarito Team! 🏀

For those of you who aren’t familiar with Robbie, he averaged 17.4 PPG and 6.6 REB at Indiana State last year and is looking forward to continuing his success alongside new SLU coach @josh.schertz 🏆

Our team looks forward to helping him arrive in style each game with his new CADILLAC CT5 V-SERIES BLACKWING 😎 Good luck this season!

#sales#basketball#cadillac#slu“

via @SouthFLExpress on X:

“Partners in crime in a class all their own 🔥🦅 @AEO #AEPartner @jaimeffrenchjr @VB3_9

via @brett_mcmurphy, @arizonabowlofficial & @snoopdogg on Instagram:

“👀 @snoopdogg @arizonabowlofficial presented by Gin & Juice by @dreandsnoop is 1st bowl to provide NIL deals for all players on both teams from Mountain West & MAC, @ActionNetwork has learned. Incredible commitment by Snoop for AZ bowl (Dec. 28, 4:30 pm ET, Tucson)”

via @evan3stewart on Instagram:

“Officially Official ✍🏾 Feel me? @nxtrnd“

via @prolificsportslab on Instagram:

“Had a great day in the lab 🧪 with our Dawgs @i_am_naz and @_drewbobo 🔴⚪️ as they put the NXT Foot Guard 2.0 to the test

Be on the lookout for their official review dropping this Friday 🤝

#JustKeepDigging“

via @djlagway, @thenetworkadvisory and @lagwaybrand on Instagram:

“Focus on the grind. The headlines write themselves. ⚡️📰⚡️”

via @skylar.wallace on Instagram:

“Shades on, game face ready!!😎 Thank you Oakley for helping us look sharp on and off the field!! #oakley #squadgoals“

via @haleycavinder, @hanna.cavinder, & @slatemilk on Instagram:

“@slatemilk team just doubled! #slateup #slatepartner“

via @__b99r and @honeystinger on Instagram:

“The only fuel I need before a Saturday kickoff is an Energy waffle from honey stinger 😁😁🐻 #HoneyStinger #ad @honeystinger“

via @natalijamarshall (Paid partnership with @degree) on Instagram:

“Nobody wants antiperspirant marks. But as an athlete, there are other marks that matter—marks that represent all of the dedication and hard work that we’ve put into the craft. All the scars, knicks, and bruises that I’ve gotten from basketball can be viewed as obstacles, but I choose to view them as inspiration to continue to move me towards greatness in my sport. @degree encourages us to take pride in these marks and I couldn’t be where I am today without them! #DegreePartner“

via @applecash and @haileyvanlith on Instagram:

“Commissioned by #AppleCash. Basketball is a piece of cake. So is sending cash. @haileyvanlith @flaujae

Banking services provided by Green Dot Bank, Member FDIC. Terms apply.”

via @livvydunne on Instagram:

“the wait is over… link in bio to my Passes account for more of me and bts of my life!”

via @dejakelly on Instagram:

“That Portfolio Poppin’ 🍭📈🍬💅🏾

#BazookaInvestor“

via @addy_ritzenhein on Instagram:

“I am beyond excited to announce my NIL partnership with @on! I am so grateful for this opportunity and everyone involved! #dreamon #on“

via @kendrickperkins and @knrteam_ on Instagram:

“Yep!!!! Just like that WE MOVE!!! Special Shoutout to the 4⭐️ Student Athlete for joining the @nilly.us family!!! This is just the beginning young fella. Congratulations on all of your success and remember to keep punching in that block. Btw @uclambb Yall really got one in this young fella!!! Carry the hell on…#studentathlete #Nilly 🏀”

The Texas One Fund, the Longhorn-focused NIL collective, has partnered with global financial services and technology company Ouro to offer an NIL deal for every student-athlete at the University of Texas.

Along with the NIL deal opportunity for all eligible student-athletes across all 21 men’s and women’s sports teams, Texas One said that Ouro will offer financial literacy training and money management programs. Ouro was founded by former UT students and Netspend founders Roy and Bertrand Sosa.

Through the partnership, Texas athletes who register for the X World Wallet, Ouro’s digital multi-currency wallet and payments app, will qualify to earn regular payouts as they promote the product and complete monthly financial training sessions and share their experience with the program across social media and various other marketing activities…

via @nicholasair and @quinn_ewers on Instagram:

“More Texas touchdowns coming soon. Welcome to the family, @quinn_ewers! ✈️•#NICHOLASAIR #YourJetIsReady #SteelJet“

via @will.howard18 & @thefoundationohio on Instagram:

“Thanks to our student athlete partnership with @will.howard18 we provided him a new @ricartautomotive Bronco to pull up to the Spring game in style! Go Bucks!”

via @JoeBamisile on Instagram:

“Blessed! Thankful to planet fitness and everyone who came out today🙏🏾”

via KC-1400 Media on Youtube:

via @harrison.ingram on Instagram:

“#KFC_Partner Get you some buckets on the court and then head to KFC for some even better #FingerLickinGood buckets”

via @MichaelRubin on Instagram:

“Grind never stops… last visit – @uscedu !! What a wild day launching the Cactus Jack x fanatics collab. USC showed up strong ❤️💛!!!!”

via @ravila_21 on Instagram:

“Proud to rep the South Side! Excited to be part of the third CHISOX Athlete class, the official NIL program for the @whitesox“

“With DJ being such a natural, he just feels good behind the camera and making people happy and that smile,” Caldwell said. “So with DJ and all these deals coming in, it’s been actually a joy to do more so than most people would think it’d be hectic, but it’s not. It’s more of a joy.”

Burns has inked agreements with adidas, Barstool Sports, CVS Pharmacy, Daps, Manscaped, Raising Cane’s and Intuit TurboTax. Caldwell did not disclose a specific number but told On3 that in the last three weeks, Burns has made well over six figures in endorsement dollars yet under $500,000.

via @WelcomeOVO on X:

“October’s Very Own has partnered with NCAA Colleges on a limited-edition collection featuring the UCLA Bruins, Kentucky Wildcats, North Carolina Tar Heels, Kansas Jayhawks and Syracuse Orange. Available in-store and online April 5. #octobersveryown“

via @ariidavis_ & @hanes on Instagram:

“Really appreciate @hanes hooking me up with all their Hanes Originals New SuperSoft Styles. So comfy. Make sure you check them out at Hanes.com/Originals and use my code RJDAVIS20

#HanesPartner #HanesOriginals #SuperSoftStyles“

via @jgohlke & @bwwings on Instagram:

“Sent the game to overtime so that meant more great times @bwwings AND six free boneless wings. This March Madness when games go to overtime, order using Blazin’ Rewards online or at the bar before the last game of the day goes into overtime to receive the offer #OvertimeDeal#NIL#sponsored

Offer details at buffalowildwings.com/overtime-wingtime”

via @togethxr & @mkwill12 on Instagram:

“Your body is unique to you and your sport. In partnership with @dove, we are helping girls build body confidence and stay in sports. Learn more about the Body Confident Sport program at Dove.com/ConfidentSports 🏀 #KeepHerConfident #DovePartner“

via @jalondaniels6 on Instagram:

“You Wanna Boss Up Ya Life? All You Gotta Do Is Get In With Me! Upgrade Your @primevideo Subscription And Don’t Miss A Minute Of The Madness This March! 🔥😤”

via @jeremyy & @raid on Instagram:

“The only “roaches” you want thriving this March belong on the court… not
the crib! Shout out to @raid for the assist. #RaidPartner“

via @cameronbrink22 on Instagram:

“I want to wish a happy #InternationalWomensMonth to women all over the world! I’m proud to reflect on how far I’ve come as a female student-athlete, and appreciate all the support along the way! I’m so excited to partner with @Sprouts, which continues to show unwavering support for women’s sports at all levels. I am #PowHERedbySprouts! Their Bay Area locations have plenty of fresh and healthy options made for and by women that help me perform at my best. When you #StartWithSprouts, you’re already making healthier choices just by stepping through the door! #SproutsPartner“

via @redbullusa & @laywitdabutter on Instagram:

“shoots, scores, destined to soar 🪽 @laywitdabutter
 
“I’m excited to be the 1st NCAA athlete to join the Red Bull family!” – MiLaysia Fulwiley
 
big ups in the tourney, fam 🫶 spread those wiiings”

via @angelreese10 on Instagram:

“Thanks to my mom @angelzeta410 for joining me as we teamed up with @goldmansachs One Million Black Women to show why it’s so important for Black women to be able to build their own financial legacy — but to do that, we need to help narrow the racial wealth gap. We’re asking Congress to do their part – it’s time to advance the ball.
🏀
#OneMillionBlackWomen“

via @jujubballin & @nerdwallet on Instagram:

“The signature JuJu Watkins X NerdWallet wallet is available now on NerdyMerch.com ! get yours quick, bc there’s a limited amount 💵🔥
@nerdwallet #ad“

via @caleb & @keurig on Instagram:

“Nothing like a little friendly competition between teammates 🤝

Do you think you could beat @caleb and @kylanboswell in a game of #KeurigPodToss?”

With March Madness upon us, Madison-based Park Bank has launched a new NIL campaign to normalize the challenging and sometimes overwhelming conversations around finances for young people in their local community. The regional bank has partnered with seven star Wisconsin student-athletes to share their experiences with NIL, finances, taxes and more in Park Bank’s “College Athletes Talking About Money” video series. The Badgers taking part include:

Phoebe Bacon (Swimming), Evan Bishop (Cross Country), John Blackwell (Basketball), Jake Chaney (Football), Laila Edwards (Hockey), Devyn Robinson (Volleyball), Peyton Sippy (Cross Country).

The NCAA entered into its first NIL licensing deal allowing the use of the March Madness logo to Topps trading cards featuring basketball stars Caitlin Clark, Angel Reese, Zach Edey and Tristen Newton. Since NIL was deregulated in 2021, the NCAA has taken a conservative approach in finding deals, turning down a handful of companies.

“There have been cases we’ve had to decline certain NIL opportunities because we weren’t comfortable doing it,” said NCAA managing director of championships, external relations, Chris Termini. Fanatics, which owns Topps and runs the NCAA.com shop, was sensitive to the organization’s interests, specifically gender equity…

via @skims on Instagram:

“JUST DROPPED: MENS TERRY. Build your own all-star uniform now with new sweats and hoodies.

From top left: Jared McCain (Duke), Caleb Love (Arizona), and Paxson Wojcik (UNC)
Hunter Dickinson (Kansas), Robert Dillingham (Kentucky), and Donovan Clingan (UConn)

Photo: @jackie_nickerson“

via @currybrand & @underarmourwomen on Instagram:

“You gon’ replay that! Do your thing Lay. Welcome to the Family.”

via @kyleflip on Instagram:

“Thrilled to announce I’m joining the @IcyHot Squad! Managing my recovery routine during the season can be a challenge and that’s when Icy Hot enters the game. I’m loving the Icy Hot PRO No Mess right now – you’ve gotta try it! #IcyHotPartner”

With March Madness readily approaching, so to is the peak marketing value for men’s and women’s college basketball stars. Ritz is going all on their efforts to capitalize on the Big Dance. In addition to serving as the official cracker of the 2024 Men’s and Women’s NCAA Basketball Championships, Ritz has coordinated the timely launch of two new flavors to their toasted chips product line and have retained sixteen current college basketball players and NBA legend Isiah Thomas as ambassadors for the new products…

via @drinkrecover & @jmccain24 on Instagram:

“Proud to announce that I’m joining Team @drinkrecover 🏀 Get ready to HYDRATE! 🙌”

WinStar Farm announced Feb. 28 that it has secured a Name, Image, and Likeness deal with University of Kentucky basketball player Reed Sheppard to promote WinStar stallion Life Is Good.

A freshman guard for John Calipari’s Wildcats, Sheppard was Mr. Kentucky Basketball in 2023 and a McDonald’s All-American. Also honored as the 2022 Kentucky Gatorade Player of the Year, Sheppard is off to a fast start for the Wildcats (20-8) this season. With March Madness on the horizon, Sheppard is averaging 12.5 points per game, 4.4 rebounds, and 4.3 assists in the 2023-24 season…

via @caseys on Instagram:

“This month, Casey’s is teaming up with Feeding America to do a FULL COURT PRESS to end hunger. For every 3-pointer Gabbie Marshall makes, every slam dunk by Jonas Aidoo, and every steal Devo Davis makes, Casey’s is giving 50,000 meals to @feedingamerica! So be sure to keep checking back with us all March long on how many meals Team Casey’s scores! In the meantime, YOU can help score more meals for @feedingamerica by rounding up at check out all March long!”

via @boardroom & @jaxsondart on Instagram:

“Heisman candidate ⁦@JaxsonDart⁩’s endorsement deal with @nicholasair provides him flight hours using the international fleet of private jets for “travel, training, and philanthropy.” 🛩️⁠

(via @darrenrovell)”

After setting all-time scoring record, Clark became Fanatics’ top-selling college athlete in NIL era.

Making history seems to be more common these days for Iowa basketball superstar Caitlin Clark than scoring under 30 points. After becoming the NCAA women’s basketball all-time leading scorer on Friday night – breaking Kelsey Plum’s previous mark of 3,527 points – Clark set another record off the court…

via @jlabaudio & @lamont.butler1 on Instagram:

“JLab is thrilled to continue a partnership with @lamont.butler1 of @SDSU this year! 🏀

@sdsumbb”

For over 11,000 college football players, Thursday will be the first chance to opt-in to EA Sports’ new college football game, EA Sports College Football 25, and get paid for it.

EA Sports has finalized its name, image and likeness plan and will begin the opt-in process. Up to 85 players per school will initially appear on rosters in the game, which comes out this summer…

via @ariidavis_ on Instagram:

“Ride along with me and Tar Heels Alum @kaitlyn.schmidt as we chat favorite spots to eat on campus, pre-game playlists, dipping sauces & more in a new episode of #CarWashConvos presented by @zipscarwash 🚗 🫧 Don’t miss out, score a FREE car wash when you download the ZIPS app. #ad #ZipsForTheWin #GoHeels”

via @armando on Instagram:

“Real Tar Heels wear @heydude ! Shop the new UNC style now through the link in my bio

#heydudepartner #postgame #ad

@postgame.official”

via @averyjohnson232 on Instagram:

“Excited to announce I’m officially partnering with @wtcfiber to spread the word about their high-speed Fiber internet! A local company with elite service. Stay tuned!

#WTCPartner”

via @nekterjuicebar on Instagram:

“Sip like a champion 🏀🥤 Excited to announce the launch of the Buzzer Beater smoothie, a slam dunk collab with SDSU Aztec’s Lamont Butler! Exclusively at select San Diego locations for a limited time. Made fresh to order with whole ingredients. Cashew Nutmilk, Protein, Frozen Pineapple, Frozen Strawberry, Pitaya, Dates, Agave Nectar.”

via @liftsportsmanagement & @PSDunderwear on Instagram:

“Introducing Tomorrow’s Game-Changers: LIFT Sports and PSD partner to unveil basketball’s rising stars! #NextGen #PSDAthlete”

via @emanielex, @treyy.moore, @co1insimmons, @wingo.4, @cc6ix_, & @4k.xae on Instagram:

“Enjoyed the opportunity to use my NIL and be a part of the @ascensionseton @austinmarathon To support, please visit https://bit.ly/3uxv3vv @texasonefund”

via @cavindertwins & @gatsbychocolate on Instagram:

“life is better with @gatsbychocolate 🍫🍫”

via @adidasbasketball on Instagram:

“Introducing four new members to the adidas Basketball family. Welcome Ian Jackson, Karter Knox, Mikel Brown Jr., and Adam Oumiddoch!

These talented @OTE athletes are joining adidas through a partnership that will propel them to success on and off the court.

@captainjack.22 @karterrknox @mikel_brownjr @adamoumiiii #adidasBasketball”

Kyle Filipowski arrived on the college basketball scene, earning first-team All-ACC honors as well as the league’s Newcomer of the Year award. The 7-foot Duke center is expected to be a first-round pick in this summer’s NBA draft. Before he worries about his draft prospects, the sophomore is working to get the Blue Devils back to the Final Four. He’s also taking advantage of his brand to sign NIL deals. Along with Providence forward Bryce Hopkins, Filipowski has inked an NIL deal with Bite Brands and Haystack Sourcing Solutions to release Snack Fanatics Chips…

In the off-season, the Gopher women’s soccer team is still on, putting in the work on the pitch, and for the first time ever, on camera during the most-watched television event of the year. The team was featured in a Super Bowl commercial for Daryl “The Hammer” Isaacs, a personal injury lawyer based out of Louisville, Kentucky, after signing a Name, Image and Likeness (NIL) deal with him last year. Daryl Isaacs’ daughter, Alex, is a junior goaltender on the Gophers. “I was a little embarrassed, of course, because it was my dad making the commercial, but other than that, it was really fun and an awesome opportunity for us,” said Alex Isaacs…

via @getgordon on X:

“SURPRISE SUPER BOWL COMMERCIAL! Get Gordon Remix by LSU Basketball Rap Star Flau’jae Johnson 🎶🔥🎤

@Flaujae: We are so proud to partner with the super-talented Flau’jae and hope you all enjoy her remix to our Get Gordon Jingle!🎶

Tell us your favorite verse from the rap in the comments below ⬇️ #getgordon #getgordonathlete #nil #lsu #superbowlcommercial #louisiana

📹 Filmed by: Taylor O’Brien 📹 Edited by: Caleb Byrd”

via @annafrey0 on Instagram:

“Are you ready for it? Having fun at “Big Game Weekend” with @sixstarpronutrition #SixStarPartner #TastesLikeVictory #Vegas #FTTB”

via @chastang_ford on Instagram:

“Excited to share that I’ve made my first car purchase! Can’t express how grateful I am to Chastang Ford for their generous support. Proud to be part of a community that not only supports our team, but our dreams and journeys, too. Thank you @chastang_ford #ChastangFord #gocoogs🐾”

via @marcusmbow_ on Instagram:

“Check out the DOUBLE Big Mac from McDonald’s! Whether you’re too busy to make dinner or the cafeteria food isn’t doing the trick anymore, the Double Big Mac is the perfect meal! Download the McDonald’s app and order yours today! #ad”

via @returnof7 on Instagram:

“Hey Austin! Can you help @safeatx provide packs of Valentine’s Day cards to the children they serve to give to their classmates? Deliver or drop off packs of 30+ cards to 1515 Grove Blvd. by Friday, Feb. 9! https://bit.ly/SafeATX @texasonefund”

via @fillbackfamilyofdealerships on Instagram:

“What’s the Word Wednesday?

New Year, New Ram Truck for #79 Badger, Jack Nelson! Check out his new Blacked out Ram truck! He loves it! We are happy to have you in our Fillback Family! @jack.nelson79 #fillbackfamilyofdealerships #wisconsinbadgersfootball #ramtrucks”

via @thedairyalliance on Instagram:

“We are excited to announce we have partnered with basketball standout Reed Sheppard from the University of Kentucky to showcase the nutritional benefits of dairy milk as a vital player in sports nutrition in the MILK’S GOT GAME campaign. 🥛🏀 @reedsheppard3”

via @VanguardVolkswagen on Instagram:

“We want to welcome Colin, Ryan, Matthew, and Kobe to the UT Longhorns AND to the Vanguard Auto Group family! Congratulations and Hook’Em Horns!!🥳 🤘🏼

📸Picture 1: Colin Simmons & Vanguard Auto Group Owner Chris Late

📸Picture 2: Ryan Wingo & Chris Late

📸Picture 3: Matthew Golden & Chris Late

📸Picture 4: Kobe Black & Chris Late

#VanguardAutoGroup #TheVanguardDifference #VanguardforLife #UTLonghornFootball #HookEm #Delivery #HappyCustomer”

via @KylanBoswell on Instagram:

“Excited to officially launch my NIL partnership with @daveandbusters ! Not only is it my favorite place to watch sports with my friends and family, but they also have the perfect arcade line up to compete against my teammates.

Be on the lookout for 🏀 watch parties and giveaways very soon! As a matter of fact let’s do a giveaway right NOW!

🔻🔻🚨🔻🔻

Follow @daveandbusters Tag 3 friends in the comments below and share this post to your IG story and I will pick one lucky winner for a $100 gift card!! #DaveandBusters #ad”