via @onitathlete on Instagram:
“@uclagymnastics trading cards are available NOW! The lineup includes ONIT’s traditional single packs and platinum boxes PLUS a limited number of Super Boxes, each guaranteed to include a @jordanchiles autograph!”
inside the nil: powered by silo
Miami QB Cam Ward signs with New Era ahead of NFL Combine
via @neweracap and @camward on Instagram:
“Cam Ward for New Era x NFL Combine
Indianapolis is where preparation meets opportunity for the world’s best prospects. Cam Ward trusts the 2025 Draft Combine Collection to deliver maximum comfort and performance when it matters most. Rise to the challenge with New Era Cap, the Official Outfitter of the NFL Draft Combine.”
Florida QB DJ Lagway signs NIL deal with Nintendo & Epic Games
via @djlagway and @lagwaybrand on Instagram:
“OG Fortnite is back, so I had to hop on my Nintendo Switch
Texas QB Arch Manning signs NIL Deal with RedBull
via @redbullusa, @archmanning & @redbull on Instagram:
“target locked, wiiings secured 🎯 @archmanning
🎥: @ari_fararooy“
Projected No.1 MLB Draft Pick Ethan Holiday signs First Ever High School NIL Deal with adidas Dugout
via @adidasdugout and @ethanhollidayy on Instagram:
“Next ̶m̶a̶n̶ Brother Up 🙌
Welcome to the adidas family /// @ethanhollidayy“
Kentucky’s NIL Collective partners with Bourbon Company Bespoken Spirits
via @studioalexanderr, @bespokenspirits & @greylinestation on Instagram:
“Shot a recent event for @BespokenSpirits x @ClubBlueNil, celebrating the launch of their new NIL Bourbon. A night filled with great energy, solid vibes, and the perfect blend of craft and innovation. A true success; Here’s to you guys!
#Bourbon#BourbonWhiskey #KentuckyBourbon#BourbonLife #BourbonLovers#WhiskeyGram #DrinkKentucky#MadeInKentucky #BourbonTrail#KentuckyWhiskey #WhiskeyTasting#CraftBourbon #BourbonCulture#BourbonCommunity #BourbonBarrel#WhiskeyLovers #BourbonNation#KentuckyLife #BourbonDistillery#SipAndSavor“
OSU QB Will Howard signs NIL Partnership with Dr. Pepper
via @willhoward on Instagram (Paid partnership with @drpepper):
“#ad Championship football, it’s a Pepper thing. Custom @drpepper fit by @nigelxavier“
Crypto Platform Trade Genuis signs NIL Deals with 10+ Student-Athletes including Nahmier Robinson
via @meezy2fast on Instagram:
“Vine is back but it’s a memecoin this time 🧐”
Duke’s Cooper Flagg signs NIL Partnership with Topps
via @topps and @cooper_flagg on Instagram:
“IT’S OFFICIAL: We’re excited to announce that we’ve signed an exclusive trading card, autograph & memorabilia deal with Cooper Flagg. 🏀 👀 Welcome to the family, Cooper! 🤝”
OSU’s Caleb Downs is Latest Panini America Member
via @calebdowns and @paniniamerica on Instagram:
“Excited to announce I’ve signed an exclusive partnership with @paniniamerica ‼️ Can’t wait for fans to be able to get my autographed trading cards!”
OSU WR Jeremiah Smith partners with Nintendo & Epic Games ahead of National Championship
via @primetimejj_.4 on Instagram (Paid partnership with @nintendoamerica):
“Practice is done, time for some Fortnite on my Nintendo Switch #EpicPartner #NintendoPartner
@fortnite“
Roberts Wesleyan’s Pole Vaulter Brynn King Signs NIL Deal with Adidas
via @brynnking5, @rwu_polevault, @jennsuhr, @rwu_trackandfield, & @robertsredhawks on Instagram:
“I am excited to announce I will be joining the Adidas family! I am so thankful for the opportunity to sign the first major NIL deal for a college pole vaulter (male or female).
The 23/24 season was unforgettable, filled with success and opportunities I could only dream about. Now, I am very excited to continue chasing my dreams as I enter the 24/25 season as an NIL ambassador for Adidas, while I am pursuing my Masters Degree at Roberts Wesleyan University.
I am thankful to have a great support system that has helped make my dreams a reality, including my family, friends, teammates, and university that help me behind the scenes. I also want to thank my coaches who have stood by me through it all and I am more motivated than ever!
#polevault #nildeal“
JLab Announces 2025 College Basketball Playmakers: TCU’s Haley Van Lith, UA’s Johnell Davis, IU’s Karoline Striplin, & GU’s Nolan Hickman
via @jlabaudio on Instagram:
“Deep threes. Buzzer-beaters. Game-changing talent.
Meet JLab’s 2025 Playmakers: @haileyvanlith, @kobnelly, @ayoitskaro, and @n.0.2.
Redefining college basketball, on and off the court
ASU Softball’s Kelsey Hall becomes Adidas NIL Ambassador
via @kels.hall on Instagram:
“Cut through the competition with silver spikes made for speed. 💨
Shop @adidas for the all-new adizero Silver Speed collection, available in Metal, TPU and Turf. Click the link in my bio to shop!
@postgame.official @adidasDugout @adidas
#createdwithadidas #adidasNILambassador #adizero“
Utah Gymnast Avery Neff Signs NIL Deal with Amazon Music
via @postgame.official on Instagram:
“Postgame Sports Marketing Agency | Utah Gymnast | Amazon Music
Utah Gymnast @avery.neff starting the new year off by adding Amazon Music Unlimited to her routine 🎧”
Incoming Michigan QB Bryce Underwood uses NIL to secure Chevy SUV
Miami Golfer Kai Trump signs NIL deal with Leaf Trading Cards
via @leaftradingcards on Instagram:
“Kai Trump Autograph Pack Now Available!
Featuring ultra-low parallels and rare inscriptions
🇺🇸⛳️🏌🏼♀️”
Georgia DL Nazir Stackhouse forms NIL partnership with the Athens Rock Lobsters
via @athensrocklobsters on Instagram:
“It’s half past time for the LOBSTER LOWDOWN!
Only a few more Naz Meet & Greet tickets left…get them now before they’re gone!”
Cheez-It signs NIL deals with South Carolina’s LaNorris Sellers & Illinois’ Luke Altmyer ahead of Citrus Bowl
via @cheezit on Instagram:
“Even college football players have fantasies, so we’re making theirs 100% real too. Follow our VIPs to see what they dreamed up and how we’re making it happen with Cheez-It. #FeelinTheCheeziest“
Powerade inks NIL deals with UConn’s Alex Karaban, Arizona’s Caleb Love, NC State’s Saniya Rivers, Georgia Tech’s Jamal Haynes
via @the.jamalhaynes and @powerade_us on Instagram:
“Showing up, committing fully with @powerade_us 🎯 #ItTakesMore #POWERADEPartner“
Penn St. QB Beau Pribula signs with Seatgeek to offer playoff ticket promo code
via @beauprib on Instagram:
“The playoffs are here. And you can be there to witness it all. Use my code BEAU10 for 10% off tickets from @seatgeek Let’s go! #teamseatgeek“
Quinn Ewers featured in NIL commercial with Uber Eats
via @quinn_ewers on Instagram:
“#UberPartner Between practice, classes, and game day, I count on Uber One for Students to keep me fueled and moving. And $0 Delivery Fee? That’s a clutch play every time. 🏈🍔 @Uber #UberOneForStudents #UberEats“
Ohio State QB commit Tavien St. Clair signs multi-year NIL partnership with Panini America
via @elite11, @paniniamerica & @tavienstclair on Instagram:
“𝐎-𝐇! Ohio State has landed a big-time signal caller, check out Tavien St. Clair’s Panini #Elite11 QB Breakdown!
Texas RB Jerrick Gibson continues NIL partnership with Maserati of Austin
via @maserati_of_austin on Instagram:
“Jerrick Gibson and Maserati are built to excel, on the field and on the road. Experience the thrill of performance behind the wheel with #Maserati.
#AustinTx#Maserati#TXfootball#JerrickGibson#Trofeo#Italiancars#Runningback“
Kentucky Basketball’s Travis Perry stars in new Hilton commercial
via @the15club_nil, @hiltonlexingtondowntown, @tjp_11 & @eppicfilms on Instagram:
“Hilton For The Stay!
Nike Makes Aggressive NIL Push, Signs Multiple Track Stars from Oregon, North Carolina & BYU
via TheStride:
“Earlier today, Citius Mag was the first to report that Nike has signed nine different NCAA distance athletes from three different schools to Name, Image & Likeness (NIL) deals. The signees include…
Matthew Erickson (Oregon)
Parker Wolfe (North Carolina)
Ethan Strand (North Carolina)
James Corrigan (BYU)
Jenna Hutchins (BYU)
Meghan Hunter (BYU)
Maddy Elmore (Oregon)
Klaudia Kazimierska (Oregon)
Elliott Cook (Oregon)
Nike’s latest series of NIL signings sends a massive shockwave throughout the rest of the NCAA in-college sponsorship realm. An area that has mostly been dominated by the likes of On and Hoka, as well as occasionally New Balance and Adidas, has now become even more competitive (and saturated) following Nike’s latest move.”
USC Basketball Standout Juju Watkins forms partnership with NYX Professional Makeup
via @nyxcosmetics & @jujubballin on Instagram:
“Big moment!
So excited for @jujubballin to be the first college basketball player stepping into the world of beauty with a major campaign. Let’s make history together! 💄✨ #Makethemlook“
Duke Basketball’s Cooper Flagg Makes History With NIL Deal With Gatorade
via @gatorade, @dukembb & @cooper_flagg on Instagram:
“From Gatorade Player of the Year to the Gatorade Roster. Welcome to the G Fam @cooper_flagg ⚡️”
Top ASU Recruit Joson Sanon signs with Adidas Basketball
via @josons & @liftsportsmanagement on Instagram:
“Signed to the stripes /// @josons has locked in a deal with @adidasbasketball“
Duke Basketball’s Cooper Flagg signs NIL Deal with CORT Furniture
via @cooper_flagg on Instagram:
“Thanks @cortfurniture for making the move to North Carolina so seamless. Whether you’re moving cross-country for school or need hassle-free furniture, CORT’s got you covered. Head to cort.com/student to learn more about their student packages. #CORTatCollege #myCORTstyle“
Cam Ward inks another headline deal with Adidas
via @canesfootball, @camward & @adidasfballus on Instagram:
“WHY NOT YOU ‼️
Welcome to the /// fam, QB1
@camward 🙌
Miami Football led by QB Cam Ward partners with Bose
via @canesfootball and @camward on Instagram:
“Silence the Distractions. Hear Greatness.
@camward x @bose“
Georgia State WR Abdul Janneh, Jr. promotes the Flamin’ Hot Bundle
via @postgame.official on Instagram:
“Postgame | Flamin’ Hot | NIL Campaign.
Abdul Janneh, Jr. (Georgia Tech Football) turns up the heat with his NIL content promoting the Flamin’ Hot Bundle and FlaminHotUniversity.com 🔥🌶️🔥
#nil“
Cavinder Twins star in Stanley commerical for the new Stanley IceFlow bottle
via @postgame.official on Instagram:
“Postgame | Cavinder Twins | Stanley Postgame and Stanley recently paired up with Haley and Hanna Cavinder @cavindertwins to promote the Stanley IceFlow bottle in this latest Postgame NIL campaign.
#nil“
Ticketmaster features TCU Football’s Michael Ibukun-Okeyode in new commercial
via @postgame.official on Instagram:
“Postgame | Ticketmaster | TCU’s Micheal Ibukun-Okeyode Dozens of college athletes spanning over 20 schools are now promoting Ticketmaster through this NIL campaign. TCU Defensive Lineman – @michealibukun94
#NIL“
Crocs Teams Up with Liberty Field Hockey’s Kaia Harding
via @postgame.official on Instagram:
“Postgame NIL Agency | Crocs | Kaia Harding – Liberty University’s Kaia Harding (Women’s Field Hockey) does a great job Charming her Crocs in this latest NIL campaign between Postgame and Crocs during “Croctober”.
Learn how to tap into college athlete influencers at scale with Postgame!
#NIL“
Oregon QB Dillon Gabriel stars in NIL Commerical for Uber Eats
via @dillongabriel on Instagram:
“#UberPartner Life just got a whole lot easier with #UberOneforStudents. Save on rides, Uber Eats, and more for only $4.99/month. First month FREE – link in bio to sign up! @Uber #UberEats“
BYU Basketball Prospect AJ Dybantsa signs NIL Deal with Redbull
via @redbullusa and @aj.dybantsa on Instagram:
“took the elevator up, landed with wiiings
@aj.dybantsa: cleared for takeoff 🛫”
Georgia QB Carson Beck & 3 Teammates featured in NIL Commerical with Chipotle
via @carsonbeck, Paid partnership with @chipotle on Instagram:
“Feelin’ a @Chipotle Two-a-Day #chipotlepartner“
APEX Entertainment Signs 8 Syracuse Football, Basketball & Lacrosse Players to NIL Deal
via @apexentertainmentt on Instagram:
“Introducing our @syracuseu athletes to our Apex roster🍊
Nike Signs Adam & Robert Hinton to First-Of-Its-Kind International NIL Deal
via @boardroom, @camp_hinton & adamthinton on Instagram:
“The LA natives of Taiwanese-American descent now play for Ivy League schools Cornell & Harvard, and will appear in Nike brand campaigns throughout Asia, per @NickDePaula.
Adam Hinton, 21, is a Pre-Med student at Cornell looking to become a doctor, while Robert Hinton, 18, is at Harvard studying Pre-Law. Both also play for the Chinese Taipei Men’s Basketball Team.
“There comes a point where a lot of middle school & high school students have to choose between basketball and academics,” said Adam. “I would like to open eyes and minds to recognize that it is possible to do both.”
🔗 subscribe to ‘Sneaker Game’ at the link in bio for more 👟”
Mississippi State Point Guard Josh Hubbard signs NIL Deal with C Spire
Star QB’s Carson Beck, Nico Iamaleava, & Brock Vandagriff sign NIL Deal with The Dairy Alliance
via @thedairyalliance on Instagram:
“MILK’S GOT GAME 🥛🏈 DO YOU? #milksgotgame“
DICK’S Sporting Goods signs various student-athletes, including Texas Track & Field’s Sam Hurley
via @samhurley – Paid partnership with @dickssportinggoods:
“I’m covered year-round for my shoe game, thanks to @dickssportinggoods From workouts to chillin they got you covered! #dkspartner link in my bio!”
Notre Dame QB Riley Leonard signs with Arthrex
via @arthrex_inc, @arthrexmeded, and @riley.jleonard on Instagram:
“Congrats to #ArthrexAthlete Riley Leonard on a huge win Saturday in his debut as quarterback for the No. 5 ranked team in the nation!
@riley.jleonard overcame a high ankle sprain last season and was able to get back on the field quickly and better than ever. Thomas Bemenderfer, MD, used the #Arthrex Syndesmosis TightRope® XP implant system to stabilize Riley’s ankle and help him return to play within weeks of surgery.
Click the link in our bio to watch the full testimonial & read more about how this minimally invasive innovation helped Riley Leonard #StayInTheGame.
#TightRope #AnkleSprain #Innovation #CollegeFootball“
JLab launches NIL campaign with top quarterbacks, wide receivers
via @jlabaudio on Instagram:
“From The Lab to The Field – Meet the JLab Playmakers🏈”
[Deal includes: Travis Hunter (CU), Graham Mertz (UF), Chimere Dike (UF), Miller Moss (USC), Zachariah Branch (USC), Noah Fifita (Arizona), Tetairoa McMillan (Arizona), Will Howard (OSU), Quinshon Judkins (OSU), Jackson Arnold (OU), Nicholas Anderson (OU)]
Nebraska QB Dylan Raiola teams up with Nebraska NIL Store to release new merchandise
via @nebraska.nil.store, @nil.store___, & @dylan.raiola on Instagram:
“The Shaka Collection by Dylan Raiola 🤙 Show love to QB1 after an INSANE debut for the Huskers!
#nil#nilstore#dylanraiola#huskers#nebraskafootball#huskersfootball“
Michigan Football’s Cole Cabana signs NIL Deal with SeatGeek
via @colecabana: Paid partnership with @seatgeek on Instagram:
“What’s up Michigan fans! We’re expecting you out at The Big House this season. Use my code COLE10 on @SeatGeek, the Official Ticket Marketplace of Michigan Athletics, to get 10% off your tickets! Go Blue! #TeamSeatGeek“
Powerade signs 5 college football standouts to Team Powerade
via @powerade_us on Instagram:
“We commit to football above all.
Commitment takes more. #ItTakesMore.
#POWERADE. With 50% more electrolytes vs. the leading sports drink.”
[Deal includes Carson Beck (UGA), Patrick Payton (FSU), Garrett Nussmeier (LSU), Zachariah Branch (USC), and Kaleb Johnson (Iowa)]
Shedeur Sanders signs NIL deals with Nike, Gatorade ahead of 2024-25 season
via @usnikefootball and @shedeursanders on Instagram:
“Now it’s a family business.”
Jordan Brand signs USC Basketball’s Zachariah & Zion Branch
via @jumpman23, @zachh.branch, and @zionn.b on Instagram:
“Branch Brothers family ties will be on full display in SoCal.
Welcome to the Jordan fam @zionn.b and @zachh.branch.”
Celsius launches NIL campaign with six college football stars
via @celsiusofficial on Instagram:
“The ESSENTIAL Six has officially touched down! 🏈 Get ready for game-changing energy all season long with this elite lineup ⚡
#CELSIUS #CELSIUSLiveFit #GAMEDAYENERGY #EssentialSix #FootballSeason #TravisHunter #JalenMilroe #DillonGabriel #DJUiagalelei #EmekaEgbuka #DonovanEdwards“
Ohio State Wide Receiver Jeremiah Smith signs NIL Deal with lululemon
via @primetimejj_.4 on Instagram:
“Ready to make plays on campus with @lululemon. #ad #lululemoncreator“
Adidas + Patrick Mahomes sign Texas Tech Student-Athletes to ‘Team Mahomes’
via @patrickmahomes and @adidasfballus on Instagram:
“All In. ⏰ #WreckEm“
UT, CU, & OSU Student-Athletes sign NIL deal with Freddy’s Steakburgers
via @drewkubz – Paid partnership with @freddysusa on Instagram:
“To be the best, you gotta eat the best. @freddysusa has my back all season with their iconic steakburgers, fries and custard. Perfect for a victory meal.#Freddys #Freddyspartner“
Beats by Dre signs 11 standout college football players in ‘Beats Elite’ NIL campaign
via @beatsbydre on Instagram:
“Introducing Beats Elite Class of ‘24.
We’re ready for football.
🎵: “Top” by @hdbeendope“
Texas Football’s Quinn Ewers signs $150,000 NIL deal with Rhoback
via @rhoback and @quinn_ewers on Instagram:
“We are excited to join @quinn_ewers team as Rhoback becomes his official apparel sponsor this season. The Heisman candidate and star QB will become a new face of Rhoback U.
Quinn’s leadership, demeanor, and love for the game immediately stood out to us. We can’t wait to showcase Quinn’s talent and personality as he appears in our “EARN IT.” campaign this fall. We are proud to be a part of Quinn’s team.
Be on the lookout for fun content throughout the season 🤘 #rhobacku #earnit #rhoback #craveactivity“
Beauty brand Madison Reed partners with UConn Women’s Basketball including Paige Bueckers, Isuneh Brady, Azzi Fund & Morgan Cheli
via @uconnwbb, @uconnhuskies & @madisonreed on Instagram:
“Join us as we welcome @madisonreed to the @uconn family!
Welcoming Madison Reed into our home at Gampel Pavilion and XL Center through court naming rights and larger partnership with the UConn women’s basketball team sends a strong message to our team of athletes, reinforcing that hard work, determination and purpose pays off, on and off the court. Through this partnership, @madisonreed is the first first female-founded, grad-founded brand by @amyerrett with court naming rights at UConn.
Shout out to Team ColorWonder 🏀
@paigebueckers @ice.bradyy @azzi35 @morgancheli #MyColorWonder“
Ohio State’s Caleb Downs & Jeremiah Smith in American Eagle commercial
via @calebdowns on Instagram (Paid partnership with @americaneagle):
“We clean up nice, don’t ya think? 💯 @americaneagle #aepartner #aejeans“
Texas Football’s Quinn Ewers stars in NIL commercial for Hulu
via @quinn_ewers on Instagram (Paid partnership with @hulu):
“Coach definitely had my back on this one. #hulupartner Get rid of all the cords and sign up for Hulu + Live TV now! @hulu#HuluHasLiveTv
Offer valid for new and eligible returning subscribers only if available. Live TV plan required. Regional restrictions, blackouts and additional terms apply.”
Texas Football Standouts Michael Taaffe & Isaiah Bond sign NIL Deal with Lamborghini Dealership
via @lamboaustintx, @michaeljtaaffe & @isaiahbond_ on Instagram:
Congratulations to Isaiah Bond and Michael Taaffe on their selections to be Lamborghini Austin’s Promotional partners for the 2024 season.
“The Lamborghini Austin Promotional Partner Program rewards student-athletes for success in the classroom, contributions to their community, and performance in sports. Our committee selected two outstanding student-athletes who each took a unique path on their University of Texas journey, who achieved success in the classroom as well as on the field, and who will join forces to lead the Longhorns in their first year of competition in the SEC. We considered several qualified student athletes, and I am proud to announce Isaiah Bond and Michael Taffee as our Lamborghini Austin 2024 Promotional Partners”, commented Bruce Knox, Managing Partner of Lamborghini Austin.
#lamboatx#lamborghiniaustin#Hookem#longhornsfootball#TexasLonghorns“
UCONN WBB and NIL Veteran Paige Bueckers signs with StockX
via @paigebueckers, @stockx, & @bhampton on Instagram:
“NCAA Women’s Basketball star @paigebueckers and her renowned stylist @bhampton break down Paige’s most memorable fits, from her off-the-runway ESPYs look to her iconic Louis Vuitton WNBA Draft moment. Did Paige and Brittany ace their Style Report Card? Hit the link in bio for the full video.”
Miami’s Jalil Bethea signs NIL Deal with Klutch Athletics by New Balance
via @jalilbetheaa and @klutchathletics on Instagram:
“I was born to Be Klutch.
Excited to officially announce that I am the newest member of the Klutch Athletics by New Balance roster.
LSU softball player Alix Franklin spreads positive message in NIL deal with I Am Second
via @alixmarie.franklin on Instagram:
“Very grateful to be an @iamsecond ambassador. I’ve always dreamed of playing college softball so that I could tell people about Jesus; being a part of this organization allows me to use my platform as an LSU athlete to share The Gospel and use my gifts, talents, and abilities for His glory.
Thank You, Lord, for this opportunity.
Chloe Primerano Signs First NIL Deal with CWENCH Hydration Before Ever Stepping Foot on NCAA Ice
via @cwenchhydration on Instagram:
“#TeamCWENCH @gavin_mckenna27 & @_chloeprimerano are welcomed to the CWENCH team by @coach.chippy & @swaggyp_63! #CwenchYourThirst“
Top softball prospect NiJaree Canady commits to Texas Tech for $1M
via @CanadyNijaree on X:
“These past two years have been amazing and I thank @StanfordSball for the ride of a lifetime. Excited for what’s ahead! @TexasTechSB“
NiJaree Canady is transferring to Texas Tech for the 2024-25 softball season after allegedly being offered over $1M by the school’s NIL collective, The Matador Club.
Ohio State’s Jeremiah Smith signs NIL deal with Battle Sports
via @battlesports and @primetimejj_.4 on Instagram:
““That’s JJ” – @primetimejj_.4“
Alabama QB Ty Simpson signs multi-year deal with Harbin Automotive
via @ty_simpson06 and @qbreps on Instagram:
“Excited to continue my partnership with Harbin Automotive! Great people, great cars and a long history of serving the community. Grateful!!”
Dillon Gabriel helps Oregon teammates through new NIL deal
via @shopgld and @dillongabriel on Instagram:
“GLD Teamed up with @dillongabriel and pulled up to @oregonfootball offseason getaway to get the gang iced out and put in some work! The new Ducks chains is 🔥🔥”
Florida State DJ Uiagalelei stars in NIL deal commercial with Circle K
via @shaboidj on Instagram:
“Polar Pops exclusive 79 Cents for Summertime only at @circlekstores #ad #MyCircleKStop #AmericasThirstStop“
Ole Miss Jaxson Dart signs six-figure NIL deal with Dick’s Sporting Goods
via @jaxsondart on Instagram:
“Check out some behind the scenes fun for @dickssportinggoods Back To School Shoot #dkspartner“
Cavinder Twins sign 3-year deal with Under Armour
via @underarmour, @hanna.cavinder, @haleycavinder, @cavindertwins, @underarmourwomen & @uabasketball on Instagram:
“TWO OF A KIND. Welcome to the sqUAd @haleycavinder & @hanna.cavinder 🤝”
Howard Women’s Basketball Signs Huge NIL Deal With Black Girl Vitamins
via @blackgirlvitamins and @howard_wbb on Instagram:
“Surprise Surpriseeeee!!!!!!
If you guessed Howard’s Womens basketball team , babyyyyyyy you were right!!! Holding this secret in for this long was not easy for us at all, legit wanted to explode🤯. But yes we are THE OFFICIAL, yes THE OFFICIAL vitamin sponsor for Howard basketball team. Can you say GO BISON ❤️💙🤍 !!! Catch us on the courts all season long 🏀 #sponsorship#howard#howardwomensbasketball“
UM Donovan Edwards signs NIL deal with Burt Watson Auto Group
via
@dedwards___ and @bwchevy on Instagram:
“I am grateful to announce my partnership with Burt Watson Auto Group! 🚀 Burt Watson is full of great people who want to be there to better those around them. They provide not just to their customers, but to the community as well. 🏈 Go Blue! It’s a Burt Thing! Make sure to go see them in Freeland, Reese, or Pinconning, MI for your next vehicle purchase or service!
@bwchevy“
No. 1 Linebacker Prospect in GA, Tyler Atkinson, signed to NIL deal with Adidas
via @adidasfballus, @16tyleratkinson and @ot7 on Instagram:
“@16tyleratkinson 🤝 adizero 7
Welcome to the /// fam
Teagan Schein-Becker Signs NIL Deal With Brooks
via @teagyluvs on Instagram:
“Do my nails match my kit?? 💅💕🧡🌟
So excited to start this next chapter as a Beast!
Catch me in the first round of the 800m of the Olympic Trials tonight at 4:17 PST and 7:17 for my east coast peeps!
Thank you to everyone who helped to make this possible!
@brooksrunning@brooksbeaststc@flynnsports#Olympictrials
📸 @noahhhales“
Oklahoma State RB Ollie Gordon inks NIL deal with McDonald’s
via @woah_ollie on Instagram:
“My ultimate @mcdonaldssouthernplains order always hits the spot! AD
McDouble 🍔
Spicy McChicken 🌶️
Medium Fries 🍟
Ranch for dipping!
This is the perfect McDonald’s experience in one meal. I call it the OGII. I also grabbed a McFlurry since it’s heating up in Oklahoma! What’s your go-to order? 🍔🍟”
Florida QB Graham Mertz inks NIL deal with Mercedes-Benz of Gainesville
via @graham_mertz5 and @mbofgainesville on Instagram:
“I’m excited to announce my partnership with @mbofgainesville ! Very thankful for this opportunity and some of the exciting things we have coming soon! Go Gators! 🐊”
HOKA signs Benji Anderson, Ella Hagan & Anthony Fast Horse with NIL deals
via @benji.andersonn on Instagram:
“Whether it’s on the trails, track, or grass @hoka knows how to get it done.
I’m super excited to announce I will be joining the HOKA family! Growing up in Colorado has allowed me to train and race on a variety of phenomenal mountain terrains. Trail running is where I find peace in the sport of running. Super blessed to have been given this opportunity.
Hoka One One
To Fly Over the Earth 🌍
Adidas Forms its Inaugural Adizero 7 Class, Featuring High School Standouts: Tyler Atkinson, Kayden Dixon-Wyatt, Madden Iamaleava, Vernell Brown III, Madden Williams, Chris Henry Jr. & Winston Watkins Jr.
via @adidasfballus and @ot7
“The stars of tomorrow are here today ⭐️ The inaugural adizero 7 class has been selected. These elite high school athletes represent the peak of performance, speed and expression – helping to push the game of football into the future.
@chriishenryjr@kay8enn@madden.iamaleava@thatdudemaddwill@16tyleratkinson@_vb3_@winstonwatkinsjr
– – –
#adidasFootball x @ot7@overtime“
Saint Louis’s Robbie Avila partners with Bommarito Automotive Group
via @bommaritoauto, @johnbommarito, @ravila_21 & @bommaritocadillac on Instagram:
“Everyone help us welcome @saintlouismbb‘s new star @ravila_21 to the Bommarito Team! 🏀
For those of you who aren’t familiar with Robbie, he averaged 17.4 PPG and 6.6 REB at Indiana State last year and is looking forward to continuing his success alongside new SLU coach @josh.schertz 🏆
Our team looks forward to helping him arrive in style each game with his new CADILLAC CT5 V-SERIES BLACKWING 😎 Good luck this season!
Top 2025 Florida wide receivers Jaime Ffrench, Vernell Brown ink NIL deals with American Eagle
via @SouthFLExpress on X:
“Partners in crime in a class all their own 🔥🦅 @AEO #AEPartner @jaimeffrenchjr @VB3_9
Snoop Dogg Arizona Bowl teams to receive NIL compensation
via @brett_mcmurphy, @arizonabowlofficial & @snoopdogg on Instagram:
“👀 @snoopdogg @arizonabowlofficial presented by Gin & Juice by @dreandsnoop is 1st bowl to provide NIL deals for all players on both teams from Mountain West & MAC, @ActionNetwork has learned. Incredible commitment by Snoop for AZ bowl (Dec. 28, 4:30 pm ET, Tucson)”
Wide receiver Evan Stewart inks a big NIL deal with NXTRND
via @evan3stewart on Instagram:
“Officially Official ✍🏾 Feel me? @nxtrnd“
Georgia’s Nazir Stackhouse, Drew Bobo ink NIL deals with Prolific Sports Lab
via @prolificsportslab on Instagram:
“Had a great day in the lab 🧪 with our Dawgs @i_am_naz and @_drewbobo 🔴⚪️ as they put the NXT Foot Guard 2.0 to the test
Be on the lookout for their official review dropping this Friday 🤝
DJ Lagway featured in new Gatorade commercial with Michael Jordan
via @djlagway, @thenetworkadvisory and @lagwaybrand on Instagram:
“Focus on the grind. The headlines write themselves. ⚡️📰⚡️”
Florida softball’s Skylar Wallace signs NIL deal with Oakley sunglasses
via @skylar.wallace on Instagram:
“Shades on, game face ready!!😎 Thank you Oakley for helping us look sharp on and off the field!! #oakley #squadgoals“
Miami basketball’s Cavinder Twins return to NIL with investment in Slate Milk
via @haleycavinder, @hanna.cavinder, & @slatemilk on Instagram:
“@slatemilk team just doubled! #slateup #slatepartner“
USC Football’s Bear Alexander & several other NCAA Division I Athletes sign NIL deal with Honey Stinger
via @__b99r and @honeystinger on Instagram:
“The only fuel I need before a Saturday kickoff is an Energy waffle from honey stinger 😁😁🐻 #HoneyStinger #ad @honeystinger“
Notre Dame’s Nat Marshall forms NIL partnership with Degree
via @natalijamarshall (Paid partnership with @degree) on Instagram:
“Nobody wants antiperspirant marks. But as an athlete, there are other marks that matter—marks that represent all of the dedication and hard work that we’ve put into the craft. All the scars, knicks, and bruises that I’ve gotten from basketball can be viewed as obstacles, but I choose to view them as inspiration to continue to move me towards greatness in my sport. @degree encourages us to take pride in these marks and I couldn’t be where I am today without them! #DegreePartner“
Former teammates Hailey van Lith and Flau’jae Johnson team up on NIL deal with Apple Cash
via @applecash and @haileyvanlith on Instagram:
“Commissioned by #AppleCash. Basketball is a piece of cake. So is sending cash. @haileyvanlith @flaujae
Banking services provided by Green Dot Bank, Member FDIC. Terms apply.”
LSU gymnast Livvy Dunne signs multi-million dollar NIL deal with Passes
via @livvydunne on Instagram:
“the wait is over… link in bio to my Passes account for more of me and bts of my life!”
Former UNC star Deja Kelly adds another major brand NIL deal with Bazooka
High School Sophomore Addy Ritzenhein Signs NIL Partnership With On
via @addy_ritzenhein on Instagram:
“I am beyond excited to announce my NIL partnership with @on! I am so grateful for this opportunity and everyone involved! #dreamon #on“
Skyy Clark forms Partnership with Kendrick Perkins’ NILLY
via @kendrickperkins and @knrteam_ on Instagram:
“Yep!!!! Just like that WE MOVE!!! Special Shoutout to the 4⭐️ Student Athlete for joining the @nilly.us family!!! This is just the beginning young fella. Congratulations on all of your success and remember to keep punching in that block. Btw @uclambb Yall really got one in this young fella!!! Carry the hell on…#studentathlete #Nilly 🏀”
Every Texas Longhorn athlete offered NIL deal through Texas One Fund, Ouro partnership
The Texas One Fund, the Longhorn-focused NIL collective, has partnered with global financial services and technology company Ouro to offer an NIL deal for every student-athlete at the University of Texas.
Along with the NIL deal opportunity for all eligible student-athletes across all 21 men’s and women’s sports teams, Texas One said that Ouro will offer financial literacy training and money management programs. Ouro was founded by former UT students and Netspend founders Roy and Bertrand Sosa.
Through the partnership, Texas athletes who register for the X World Wallet, Ouro’s digital multi-currency wallet and payments app, will qualify to earn regular payouts as they promote the product and complete monthly financial training sessions and share their experience with the program across social media and various other marketing activities…
Quinn Ewers inks NIL deal with private jet company Nicholas Air
via @nicholasair and @quinn_ewers on Instagram:
“More Texas touchdowns coming soon. Welcome to the family, @quinn_ewers! ✈️•#NICHOLASAIR #YourJetIsReady #SteelJet“
Ohio State’s Will Howard lands new Bronco through NIL deal
via @will.howard18 & @thefoundationohio on Instagram:
“Thanks to our student athlete partnership with @will.howard18 we provided him a new @ricartautomotive Bronco to pull up to the Spring game in style! Go Bucks!”
Joe Bamisile & Planet Fitness create partnership and host Meet & Greet event
via @JoeBamisile on Instagram:
“Blessed! Thankful to planet fitness and everyone who came out today🙏🏾”
UNC Basketball’s Harrison Ingram signs NIL deal with KFC
via @harrison.ingram on Instagram:
“#KFC_Partner Get you some buckets on the court and then head to KFC for some even better #FingerLickinGood buckets”
How NC State star DJ Burns has capitalized on March Madness
“With DJ being such a natural, he just feels good behind the camera and making people happy and that smile,” Caldwell said. “So with DJ and all these deals coming in, it’s been actually a joy to do more so than most people would think it’d be hectic, but it’s not. It’s more of a joy.”
Burns has inked agreements with adidas, Barstool Sports, CVS Pharmacy, Daps, Manscaped, Raising Cane’s and Intuit TurboTax. Caldwell did not disclose a specific number but told On3 that in the last three weeks, Burns has made well over six figures in endorsement dollars yet under $500,000.
Drake’s OVO releasing new college apparel collection with five schools
via @WelcomeOVO on X:
“October’s Very Own has partnered with NCAA Colleges on a limited-edition collection featuring the UCLA Bruins, Kentucky Wildcats, North Carolina Tar Heels, Kansas Jayhawks and Syracuse Orange. Available in-store and online April 5. #octobersveryown“
R.J. Davis, Antonio Reeves, Laila Phelia, Jacy Sheldon have ‘soft touch’ in Hanes’ NIL campaign
via @ariidavis_ & @hanes on Instagram:
“Really appreciate @hanes hooking me up with all their Hanes Originals New SuperSoft Styles. So comfy. Make sure you check them out at Hanes.com/Originals and use my code RJDAVIS20
Jack Gohlke adds another national NIL deal after legendary NCAA Tournament moment
via @jgohlke & @bwwings on Instagram:
“Sent the game to overtime so that meant more great times @bwwings AND six free boneless wings. This March Madness when games go to overtime, order using Blazin’ Rewards online or at the bar before the last game of the day goes into overtime to receive the offer #OvertimeDeal#NIL#sponsored
Offer details at buffalowildwings.com/overtime-wingtime”
SEC Freshman of the Year Mikaylah Williams inks NIL deal with Dove
via @togethxr & @mkwill12 on Instagram:
“Your body is unique to you and your sport. In partnership with @dove, we are helping girls build body confidence and stay in sports. Learn more about the Body Confident Sport program at Dove.com/ConfidentSports 🏀 #KeepHerConfident #DovePartner“
Amazon Prime Video launches NIL campaign for March Madness
via @jalondaniels6 on Instagram:
“You Wanna Boss Up Ya Life? All You Gotta Do Is Get In With Me! Upgrade Your @primevideo Subscription And Don’t Miss A Minute Of The Madness This March! 🔥😤”
Raid turns to Jeremy Roach, Darianna Littlepage-Buggs for 1st NIL partnership
via @jeremyy & @raid on Instagram:
“The only “roaches” you want thriving this March belong on the court… not
the crib! Shout out to @raid for the assist. #RaidPartner“
Sprouts Farmers Market signs NIL deals with top stars to celebrate Women’s History Month
via @cameronbrink22 on Instagram:
“I want to wish a happy #InternationalWomensMonth to women all over the world! I’m proud to reflect on how far I’ve come as a female student-athlete, and appreciate all the support along the way! I’m so excited to partner with @Sprouts, which continues to show unwavering support for women’s sports at all levels. I am #PowHERedbySprouts! Their Bay Area locations have plenty of fresh and healthy options made for and by women that help me perform at my best. When you #StartWithSprouts, you’re already making healthier choices just by stepping through the door! #SproutsPartner“
South Carolina’s MiLaysia Fulwiley becomes Red Bull’s 1st NIL athlete
via @redbullusa & @laywitdabutter on Instagram:
“shoots, scores, destined to soar 🪽 @laywitdabutter
“I’m excited to be the 1st NCAA athlete to join the Red Bull family!” – MiLaysia Fulwiley
big ups in the tourney, fam 🫶 spread those wiiings”
LSU’s Angel Reese signs NIL advocacy deal with Goldman Sachs
via @angelreese10 on Instagram:
“Thanks to my mom @angelzeta410 for joining me as we teamed up with @goldmansachs One Million Black Women to show why it’s so important for Black women to be able to build their own financial legacy — but to do that, we need to help narrow the racial wealth gap. We’re asking Congress to do their part – it’s time to advance the ball.
🏀
#OneMillionBlackWomen“
USC’s Juju Watkins, Kentucky’s Robert Dillingham land ‘smartest NIL deal ever’
via @jujubballin & @nerdwallet on Instagram:
“The signature JuJu Watkins X NerdWallet wallet is available now on NerdyMerch.com ! get yours quick, bc there’s a limited amount 💵🔥
@nerdwallet #ad“
Keurig signs multiple star men’s, women’s basketball players to NIL deals ahead of March Madness
via @caleb & @keurig on Instagram:
“Nothing like a little friendly competition between teammates 🤝
Do you think you could beat @caleb and @kylanboswell in a game of #KeurigPodToss?”
Park Bank Launches NIL Campaign with Seven Wisconsin Athletes
With March Madness upon us, Madison-based Park Bank has launched a new NIL campaign to normalize the challenging and sometimes overwhelming conversations around finances for young people in their local community. The regional bank has partnered with seven star Wisconsin student-athletes to share their experiences with NIL, finances, taxes and more in Park Bank’s “College Athletes Talking About Money” video series. The Badgers taking part include:
Phoebe Bacon (Swimming), Evan Bishop (Cross Country), John Blackwell (Basketball), Jake Chaney (Football), Laila Edwards (Hockey), Devyn Robinson (Volleyball), Peyton Sippy (Cross Country).
NCAA enters into first NIL licensing deal allowing use of March Madness logo on Topps cards
The NCAA entered into its first NIL licensing deal allowing the use of the March Madness logo to Topps trading cards featuring basketball stars Caitlin Clark, Angel Reese, Zach Edey and Tristen Newton. Since NIL was deregulated in 2021, the NCAA has taken a conservative approach in finding deals, turning down a handful of companies.
“There have been cases we’ve had to decline certain NIL opportunities because we weren’t comfortable doing it,” said NCAA managing director of championships, external relations, Chris Termini. Fanatics, which owns Topps and runs the NCAA.com shop, was sensitive to the organization’s interests, specifically gender equity…
Kim Kardashian’s SKIMs launches all-star NIL promotion with college basketball stars
via @skims on Instagram:
“JUST DROPPED: MENS TERRY. Build your own all-star uniform now with new sweats and hoodies.
From top left: Jared McCain (Duke), Caleb Love (Arizona), and Paxson Wojcik (UNC)
Hunter Dickinson (Kansas), Robert Dillingham (Kentucky), and Donovan Clingan (UConn)
Photo: @jackie_nickerson“
SOUTH CAROLINA’S MILAYSIA FULWILEY INKS MULTI-YEAR NIL DEAL WITH CURRY BRAND
via @currybrand & @underarmourwomen on Instagram:
“You gon’ replay that! Do your thing Lay. Welcome to the Family.”
DUKE BASKETBALL’S KYLE FILIPOWSKI SIGNS NIL DEAL WITH ICYHOT
via @kyleflip on Instagram:
“Thrilled to announce I’m joining the @IcyHot Squad! Managing my recovery routine during the season can be a challenge and that’s when Icy Hot enters the game. I’m loving the Icy Hot PRO No Mess right now – you’ve gotta try it! #IcyHotPartner”
RITZ LAUNCHES STAR-STUDDED NIL BASKETBALL ROSTER AHEAD OF MARCH MADNESS
With March Madness readily approaching, so to is the peak marketing value for men’s and women’s college basketball stars. Ritz is going all on their efforts to capitalize on the Big Dance. In addition to serving as the official cracker of the 2024 Men’s and Women’s NCAA Basketball Championships, Ritz has coordinated the timely launch of two new flavors to their toasted chips product line and have retained sixteen current college basketball players and NBA legend Isiah Thomas as ambassadors for the new products…
DUKE BASKETBALL’S JARED MCCAIN SIGNS NIL DEAL WITH RECOVER180
via @drinkrecover & @jmccain24 on Instagram:
“Proud to announce that I’m joining Team @drinkrecover 🏀 Get ready to HYDRATE! 🙌”
KENTUCKY BASKETBALL STAR SHEPPARD PROMOTES LIFE IS GOOD
WinStar Farm announced Feb. 28 that it has secured a Name, Image, and Likeness deal with University of Kentucky basketball player Reed Sheppard to promote WinStar stallion Life Is Good.
A freshman guard for John Calipari’s Wildcats, Sheppard was Mr. Kentucky Basketball in 2023 and a McDonald’s All-American. Also honored as the 2022 Kentucky Gatorade Player of the Year, Sheppard is off to a fast start for the Wildcats (20-8) this season. With March Madness on the horizon, Sheppard is averaging 12.5 points per game, 4.4 rebounds, and 4.3 assists in the 2023-24 season…
CASEY’S LATEST NIL DEAL PARTNERS COLLEGE BASKETBALL STARS IN BATTLE TO FIGHT HUNGER
via @caseys on Instagram:
“This month, Casey’s is teaming up with Feeding America to do a FULL COURT PRESS to end hunger. For every 3-pointer Gabbie Marshall makes, every slam dunk by Jonas Aidoo, and every steal Devo Davis makes, Casey’s is giving 50,000 meals to @feedingamerica! So be sure to keep checking back with us all March long on how many meals Team Casey’s scores! In the meantime, YOU can help score more meals for @feedingamerica by rounding up at check out all March long!”
OLE MISS QUARTERBACK JAXSON DART SIGNS NIL DEAL WITH PRIVATE JET COMPANY
via @boardroom & @jaxsondart on Instagram:
“Heisman candidate @JaxsonDart’s endorsement deal with @nicholasair provides him flight hours using the international fleet of private jets for “travel, training, and philanthropy.” 🛩️
(via @darrenrovell)”
IOWA’S CAITLIN CLARK BREAKS FANATICS NIL RECORD
After setting all-time scoring record, Clark became Fanatics’ top-selling college athlete in NIL era.
Making history seems to be more common these days for Iowa basketball superstar Caitlin Clark than scoring under 30 points. After becoming the NCAA women’s basketball all-time leading scorer on Friday night – breaking Kelsey Plum’s previous mark of 3,527 points – Clark set another record off the court…
JLAB SIGNS COLLEGE BASKETBALL STARS TO NIL DEALS AHEAD OF MARCH MADNESS
via @jlabaudio & @lamont.butler1 on Instagram:
“JLab is thrilled to continue a partnership with @lamont.butler1 of @SDSU this year! 🏀
@sdsumbb”
PLAYERS CAN START OPTING IN TO EA SPORTS COLLEGE FOOTBALL 25
For over 11,000 college football players, Thursday will be the first chance to opt-in to EA Sports’ new college football game, EA Sports College Football 25, and get paid for it.
EA Sports has finalized its name, image and likeness plan and will begin the opt-in process. Up to 85 players per school will initially appear on rosters in the game, which comes out this summer…
UNC BASKETBALL’S RJ DAVIS FEATURED IN SPONSORED CONTENT PRESENTED BY ZIPS CAR WASH
via @ariidavis_ on Instagram:
“Ride along with me and Tar Heels Alum @kaitlyn.schmidt as we chat favorite spots to eat on campus, pre-game playlists, dipping sauces & more in a new episode of #CarWashConvos presented by @zipscarwash 🚗 🫧 Don’t miss out, score a FREE car wash when you download the ZIPS app. #ad #ZipsForTheWin #GoHeels”
HEYDUDE SIGNS NIL ROSTER OF BASKETBALL STARS
via @armando on Instagram:
“Real Tar Heels wear @heydude ! Shop the new UNC style now through the link in my bio
#heydudepartner #postgame #ad
@postgame.official”
KSU QUARTERBACK AVERY JOHNSON SIGNS NIL DEAL WITH WTC FIBER
via @averyjohnson232 on Instagram:
“Excited to announce I’m officially partnering with @wtcfiber to spread the word about their high-speed Fiber internet! A local company with elite service. Stay tuned!
#WTCPartner”
SDSU AZTEC’S LAMONT BUTLER INKS NIL PARTNERSHIP WITH NEKTER JUICE BAR
via @nekterjuicebar on Instagram:
“Sip like a champion 🏀🥤 Excited to announce the launch of the Buzzer Beater smoothie, a slam dunk collab with SDSU Aztec’s Lamont Butler! Exclusively at select San Diego locations for a limited time. Made fresh to order with whole ingredients. Cashew Nutmilk, Protein, Frozen Pineapple, Frozen Strawberry, Pitaya, Dates, Agave Nectar.”
COLLEGE BASKETBALL COMMITS SIGN NIL DEAL WITH PSD UNDERWEAR IN NEXT GEN CAMPAIGN
via @liftsportsmanagement & @PSDunderwear on Instagram:
“Introducing Tomorrow’s Game-Changers: LIFT Sports and PSD partner to unveil basketball’s rising stars! #NextGen #PSDAthlete”
TEXAS FOOTBALL PLAYERS EXECUTE NIL DEAL WITH AUSTIN MARATHON
via @emanielex, @treyy.moore, @co1insimmons, @wingo.4, @cc6ix_, & @4k.xae on Instagram:
“Enjoyed the opportunity to use my NIL and be a part of the @ascensionseton @austinmarathon To support, please visit https://bit.ly/3uxv3vv @texasonefund”
CAVINDER TWINS SIGN NIL DEAL WITH GATSBY CHOCOLATE
via @cavindertwins & @gatsbychocolate on Instagram:
“life is better with @gatsbychocolate 🍫🍫”
5-STAR IAN JACKSON, OTHER OVERTIME ELITE STARS SIGN NIL DEALS WITH ADIDAS
via @adidasbasketball on Instagram:
“Introducing four new members to the adidas Basketball family. Welcome Ian Jackson, Karter Knox, Mikel Brown Jr., and Adam Oumiddoch!
These talented @OTE athletes are joining adidas through a partnership that will propel them to success on and off the court.
@captainjack.22 @karterrknox @mikel_brownjr @adamoumiiii #adidasBasketball”
KYLE FILIPOWSKI, BRYCE HOPKINS RELEASE CHIPS THROUGH NIL DEAL WITH SNACK FANATICS
Kyle Filipowski arrived on the college basketball scene, earning first-team All-ACC honors as well as the league’s Newcomer of the Year award. The 7-foot Duke center is expected to be a first-round pick in this summer’s NBA draft. Before he worries about his draft prospects, the sophomore is working to get the Blue Devils back to the Final Four. He’s also taking advantage of his brand to sign NIL deals. Along with Providence forward Bryce Hopkins, Filipowski has inked an NIL deal with Bite Brands and Haystack Sourcing Solutions to release Snack Fanatics Chips…
GOPHER WOMEN’S SOCCER TEAM FEATURED IN SUPER BOWL AD THROUGH NIL DEAL
In the off-season, the Gopher women’s soccer team is still on, putting in the work on the pitch, and for the first time ever, on camera during the most-watched television event of the year. The team was featured in a Super Bowl commercial for Daryl “The Hammer” Isaacs, a personal injury lawyer based out of Louisville, Kentucky, after signing a Name, Image and Likeness (NIL) deal with him last year. Daryl Isaacs’ daughter, Alex, is a junior goaltender on the Gophers. “I was a little embarrassed, of course, because it was my dad making the commercial, but other than that, it was really fun and an awesome opportunity for us,” said Alex Isaacs…
FLAU’JAE JOHNSON DROPS NEW TRACK DURING SUPER BOWL THROUGH NIL DEAL
via @getgordon on X:
“SURPRISE SUPER BOWL COMMERCIAL! Get Gordon Remix by LSU Basketball Rap Star Flau’jae Johnson 🎶🔥🎤
@Flaujae: We are so proud to partner with the super-talented Flau’jae and hope you all enjoy her remix to our Get Gordon Jingle!🎶
Tell us your favorite verse from the rap in the comments below ⬇️ #getgordon #getgordonathlete #nil #lsu #superbowlcommercial #louisiana
📹 Filmed by: Taylor O’Brien 📹 Edited by: Caleb Byrd”
TIKTOK SENSATION AND BROCK PURDY LOOKALIKE INKS NIL DEAL TO ATTEND SUPER BOWL
via @annafrey0 on Instagram:
“Are you ready for it? Having fun at “Big Game Weekend” with @sixstarpronutrition #SixStarPartner #TastesLikeVictory #Vegas #FTTB”
HOUSTON FOOTBALL, BASKETBALL PROGRAMS BENEFIT FROM FORD NIL DEALS
via @chastang_ford on Instagram:
“Excited to share that I’ve made my first car purchase! Can’t express how grateful I am to Chastang Ford for their generous support. Proud to be part of a community that not only supports our team, but our dreams and journeys, too. Thank you @chastang_ford #ChastangFord #gocoogs🐾”
PURDUE FOOTBALL’S MARCUS MBOW SIGNS NIL DEAL WITH MCDONALD’S
via @marcusmbow_ on Instagram:
“Check out the DOUBLE Big Mac from McDonald’s! Whether you’re too busy to make dinner or the cafeteria food isn’t doing the trick anymore, the Double Big Mac is the perfect meal! Download the McDonald’s app and order yours today! #ad”
MALIK MUHAMMAD AND TEXAS TEAMMATES INK NIL DEAL WITH SAFE
via @returnof7 on Instagram:
“Hey Austin! Can you help @safeatx provide packs of Valentine’s Day cards to the children they serve to give to their classmates? Deliver or drop off packs of 30+ cards to 1515 Grove Blvd. by Friday, Feb. 9! https://bit.ly/SafeATX @texasonefund”
WISCONSIN STAR LINEMAN RENEWS CAR DEALERSHIP NIL DEAL
via @fillbackfamilyofdealerships on Instagram:
“What’s the Word Wednesday?
New Year, New Ram Truck for #79 Badger, Jack Nelson! Check out his new Blacked out Ram truck! He loves it! We are happy to have you in our Fillback Family! @jack.nelson79 #fillbackfamilyofdealerships #wisconsinbadgersfootball #ramtrucks”
REED SHEPPARD INKS NIL DEAL WITH THE DAIRY ALLIANCE
via @thedairyalliance on Instagram:
“We are excited to announce we have partnered with basketball standout Reed Sheppard from the University of Kentucky to showcase the nutritional benefits of dairy milk as a vital player in sports nutrition in the MILK’S GOT GAME campaign. 🥛🏀 @reedsheppard3”
TEXAS FOOTBALL PLAYERS SIGN NIL DEAL WITH VANGUARD VOLKSWAGEN
via @VanguardVolkswagen on Instagram:
“We want to welcome Colin, Ryan, Matthew, and Kobe to the UT Longhorns AND to the Vanguard Auto Group family! Congratulations and Hook’Em Horns!!🥳 🤘🏼
📸Picture 1: Colin Simmons & Vanguard Auto Group Owner Chris Late
📸Picture 2: Ryan Wingo & Chris Late
📸Picture 3: Matthew Golden & Chris Late
📸Picture 4: Kobe Black & Chris Late
#VanguardAutoGroup #TheVanguardDifference #VanguardforLife #UTLonghornFootball #HookEm #Delivery #HappyCustomer”
ARIZONA BASKETBALL’S KYLAN BOSWELL LAUNCHES NIL PARTNERSHIP WITH DAVE AND BUSTERS
via @KylanBoswell on Instagram:
“Excited to officially launch my NIL partnership with @daveandbusters ! Not only is it my favorite place to watch sports with my friends and family, but they also have the perfect arcade line up to compete against my teammates.
Be on the lookout for 🏀 watch parties and giveaways very soon! As a matter of fact let’s do a giveaway right NOW!
🔻🔻🚨🔻🔻
Follow @daveandbusters Tag 3 friends in the comments below and share this post to your IG story and I will pick one lucky winner for a $100 gift card!! #DaveandBusters #ad”